New Standalone Store to Showcase the Samsung Ecosystem
MISSISSAUGA, ON, May 17, 2012 /CNW/ - Samsung Electronics Canada today
announced that construction has commenced on the first Samsung branded
store in Burnaby, B.C. Located in the Metropolis at Metrotown, the
Samsung store is designed to help Canadians pursue their passions with
an exciting new way to experience and interact with Samsung's line up
of mobile, personal computing, and consumer electronics products, in a
standalone retail location.
"Samsung is excited to bring a new level of retail experience to
Canadians," said James Politeski, President of Samsung Electronics
Canada. "Our vision is to provide an immersive space where consumers
can interact with our products in totally new ways and enjoy
unprecedented service levels."
With unique design elements and a broad product offering, the Samsung
store will provide Canadian consumers with a premium retail experience.
The store will showcase Samsung's technology leadership and enable
consumers to experience firsthand the power of sharing content across
"The launch of our Burnaby location is part of a larger retail strategy
designed to offer Canadians an extraordinary environment to interact
with the Samsung products they're most passionate about," added
Samsung's dedication to industry leading customer service and in-store
education will be led by fully trained Samsung experts utilizing the
in-store education area, Smart Table technology and a tablet-based
point-of-sale system. The stores will also feature accessories to
complement the product offering.
The Samsung store is slated to open Summer 2012.
For more information about Samsung, please visit www.samsung.com
About Samsung Electronics Canada
Samsung Electronics Canada delivers unrivalled consumer experiences.
Samsung enables Canadians to pursue their passions by offering a broad
range of award-winning digital consumer electronics, IT,
telecommunications and home appliance products. The Canadian arm
upholds Samsung's global mission to provide consumers with innovative
digital convergence products that possess exceptional technology,
quality, features, performance and value. As a result of its commitment
to innovation and unique design, Samsung has become one of the most
decorated brands in the electronics industry. The company was ranked
#17 in BusinessWeek/Interbrand "100 Best Global Brands" and was named
as one of Fast Company's "50 Most Innovative Companies of 2011."
SOURCE Samsung Electronics Canada
For further information:
North Strategic for Samsung Canada