Fire + Rain, A Streamlined Weather App Launches in The App Store

Student led design powered by The Weather Network

OAKVILLE, ON, Oct. 20, 2016 /CNW/ - The Weather Network announced today the availability of Fire + Rain, an entirely new lighter weather app now available in the App Store®. Powered by The Weather Network, the app provides users concise weather forecasts with three customizable colour themes to choose from - Fire, Earth and Rain.  With a single touch, the Fire + Rain home screen puddles and frosts based on current conditions and the inventive tap and scroll design allows the user to switch easily between short and long term forecasts.

The development of the app demonstrates the company's commitment to being at the forefront of innovation.  The inspiration for the app came from a university co-op student with a vision of his very own dream weather app that provided essential weather information with a beautiful and engaging design.  Through close teamwork across The Weather Network organization, the design came to life.

"We always encourage our co-op students to be creative and think of new and different features that they would want in a weather app for themselves." said Carrie Lysenko, Director Global Web and Applications for The Weather Network. "Fire + Rain was our working title inspired by singer and songwriter James Taylor who just so happens to share his name with our 20-year-old co-op student."

Fire + Rain provides users with:

  • Current Conditions
  • Short Term and 14 Day Forecasts
  • Tactile and Animated Backgrounds
  • Follow Me™ for Pinpointing Location Within one Kilometre
  • Up to 10 Saved Favourite Locations for Easy Access
  • Weather and Public Safety alerts

"We think that Fire + Rain will be a hit for people who really want a streamlined app experience that reimagines a weather forecast as something you feel not just read about," continued Ms. Lysenko.  "The tactile animations are unique and fun to play with and the screen adapts to whatever is happening outside your window."

Available for iPhone 5S and iOS 9 and above, Fire + Rain is now available in the App Store here.

About Pelmorex Media Inc.
Celebrating 27 years, Pelmorex Media Inc. is the parent company of The Weather Network, MétéoMédia, Eltiempo.es and Wetterplus.de. Pelmorex operates in Canada, the U.S., Spain, the U.K. and Germany. The Weather Network and its French counterpart MétéoMédia are Canada's most popular weather and information services on TV, web and mobile apps. Eltiempo is Spain's leading multi-platform weather information provider. Pelmorex also operates Canada's National Alerting Aggregation and Dissemination System (Alert Ready) which aggregates and distributes emergency alerts issued by authorized government agencies. 

SOURCE Pelmorex Media Inc.

For further information: For more information or to arrange an interview, please contact : Deanna Ghandour, The Weather Network, 905-829-1159 ext. 1358 or dghandour@pelmorex.com


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