Fallsview Casino Celebrates 50th Anniversary of the Playboy Club and Playboy
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Niagara Falls Tops List of 50 Playboy Club Parties in 50 Cities on Same Night

NIAGARA FALLS, ON, March 31 /CNW/ - Fallsview Casino is teaming up with Playboy to host an exclusive party on Thursday, June 10, 2010 to celebrate the 50th anniversary of the world-famous Playboy Clubs and iconic Playboy Bunny. The Niagara Falls event is one of the 50 global parties that Playboy is hosting to celebrate this milestone; other host cities include Johannesburg, Hong Kong, Cancun and Chicago.

The casino's Grand Hall will be transformed to look and feel like an upscale, chic Playboy Club. Event attendees will dance and party alongside 30 Playboy Bunnies and four Playboy Playmates until the early morning hours.

"We have hosted some of the finest, most exclusive events for our customers over the years, but the Playboy Club party promises to be one for the ages," said Larry Gregson, VP Marketing, Niagara Casinos. "We are excited to partner with Playboy and bring this exclusive event to Niagara Falls. What better way to celebrate Playboy's milestone than with a rocking party hosted by four Playboy Playmates in a city known for its breathtaking beauty."

The premium event will also include over $25,000 in cash prize drawings and meet and greet opportunities with celebrities in attendance. Tickets for this one-time exclusive event are not for sale; it is a private function by invitation only.

    
    About Fallsview Casino Resort
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Built on a cliff overlooking the world-famous Horseshoe Falls, Fallsview Casino Resort is one of the largest and most elegant gaming resort facilities in Canada and the crown jewel in Niagara's stunning array of wonders. In addition to the intimate, 1,500-seat Avalon Theatre, Fallsview features a casino with over 3,000 slot machines and 142 gaming tables, a 374-room luxury hotel, a full-service spa and fitness centre, dozens of dining and shopping options and over 30,000 square feet of meeting and convention space.

    
    About Playboy Enterprises, Inc.
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Playboy is one of the most recognized and popular consumer brands in the world. Playboy Enterprises, Inc. is a media and lifestyle company that markets the brand through a wide range of media properties and licensing initiatives. The company publishes Playboy magazine in the United States and abroad and creates content for distribution via television networks, websites, mobile platforms and radio. Through licensing agreements, the Playboy brand appears on a wide range of consumer products in more than 150 countries as well as retail stores and entertainment venues.

/NOTE TO PHOTO EDITORS: A photo accompanying this release is available at http://photos.newswire.ca. Images are free to accredited members of the media/

SOURCE Fallsview Casino

For further information: For further information: Elaine Christenson, Fallsview Casino Resort, Direct: (905) 371-7538, E-Mail: echristenson@fallsviewcasinoresort.com

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