ET and ET Canada the 'People's Choice' For Award Show Coverage

Global's Entertainment News Hour Outperforms eTalk for the 2010 People's Choice Awards

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TORONTO, Jan. 8 /CNW/ - ET and ET Canada, Global's most watched hour of entertainment news, rockets into award season, continuing to bring viewers unique and comprehensive red carpet coverage unlike any other.

Beating out CTV's eTalk and Access Hollywood by 67% nationally, Thursday night's ET and ET Canada maintained its title as Canada's No.1 entertainment news hour.

Highlights include:

    
    -   ET Canada's red carpet reporting surpassed eTalk nationally and in
        Toronto and Vancouver by 36% and 200%, respectively (Adults 18-49)
    -   Global saw 84% more audience in the key Female 25-54 demographic than
        CTV during the entertainment news hour across all markets
    -   ET Canada garnered 489,000 viewers (Ind2+) with its People Choice
        Awards coverage

    -------------------------------------------------------------------------
                                      Adults 18-49
    -------------------------------------------------------------------------
    Program               Channel     National     Toronto     Vancouver
    -------------------------------------------------------------------------
    ET Canada             Global      173,500      62,600      30,800
    -------------------------------------------------------------------------
    Entertainment Tonight Global      345,000      64,700      50,500
    -------------------------------------------------------------------------
    Global Entertainment News Hour    259,250      63,650      40,650
    -------------------------------------------------------------------------

    -------------------------------------------------------------------------
    eTalk                 CTV         169,000      46,100      10,300
    -------------------------------------------------------------------------
    Access Hollywood      CTV         142,200      45,200      14,700
    -------------------------------------------------------------------------
    CTV Entertainment News Hour       155,600      45,650      12,500
    -------------------------------------------------------------------------
    

Source: BBM Canada PPM - Preliminary Overnight Data.

SOURCE Shaw Media

For further information: For further information: Media Contact: Jacqueline Kendall, Global Television, (416) 934-7850, jkendall@globaltv.com

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