Agency awarded for excellence by international panel of blue ribbon judges
EDMONTON and TORONTO, May 6 /CNW/ - The International Association of Business Communicators (IABC) recently announced that DDB Canada is a multiple recipient of the prestigious 2010 Gold Quill Awards. This year's competition received nearly 900 entries from 28 countries. The agency was honoured with one Award of Excellence and one Award of Merit for communications programs developed by two of DDB Canada's offices, Edmonton and Toronto.
DDB Canada's Edmonton office was presented with an Award of Excellence in the 'Communications Management: Marketing Communication' category for the 'Feel Good Ripple' (www.feelgoodripple.ca) campaign developed for Servus Credit Union. The internal and external communications campaign supported an initiative aimed at creating a kindness movement. DDB Canada was one of only six Canadian organizations to be honoured with an Award of Excellence. Servus Credit Union's 'Feel Good Ripple' is also one of seven "best of the best" case studies featured in an upcoming issue of Communication World, which is sent to IABC members worldwide.
DDB Public Relations, a division of DDB Canada in Toronto, won an Award of Merit in the 'Communications Skills: Audiovisual' category for its 'Thermador Real Food Vignette Series' (www.thermadorrealfood.ca) developed for BSH Home Appliances Ltd. (BSH). The agency partnered BSH with Canadian "local food guru" and celebrated chef, Jamie Kennedy, to develop the Thermador Real Food Movement. The program leveraged Canadians' growing interest in local food, providing insight and information on how to "eat local" through the cold winter months. Overall, the Thermador Real Food Vignette Series was deemed successful in engaging culinary enthusiasts and ultimately reinforcing Thermador's positioning as a "best in class" brand that delivers professional cooking results.
"The IABC Gold Quill is a prestigious award program that recognizes excellence in communication strategy and execution, but more importantly results," says Martha Jamieson, vice president, client services director, DDB Canada, Edmonton. "It's extremely rewarding to be acknowledged by the IABC for creating effective and thought provoking solutions for our clients."
Winners will be recognized at the Gold Quill Awards gala at IABC's 2010 World Conference, to be held June 7, 2010 in Toronto.
IABC's Gold Quill Awards program has been the hallmark of excellence in communication for more than 35 years. The winners represent the best in organizational communication and their work plans serve as best practices for professional communicators across communication disciplines.
Visit the Gold Quill Awards web site at www.iabc.com/awards/gq/winners/ to see the complete list of winners. A select number of award-winning entries will be on display at the IABC 2010 World Conference.
The International Association of Business Communicators (IABC) is a global network of communication professionals committed to improving organizational effectiveness through strategic communication. Established in 1970, IABC serves more than 15,000 members in over 80 countries. For more information, visit www.iabc.com.
About DDB Canada
Named Strategy's 2009 Agency of the Year and Top Creative Agency, DDB Canada (www.ddbcanada.com) is the most creatively acclaimed, internationally recognized marketing communications agency in Canada. Known for advertising that generates significant results for clients, DDB Canada is a "total communications company" whose fundamental belief is that creativity is the most powerful force in business. DDB Canada has offices in Vancouver, Edmonton, Toronto and Montreal. The agency's integrated groups include: DDB Kid Think (youth marketing), DDB Public Relations, Tribal DDB (online and interactive), Karacters Design Group, Rapp Collins (direct), Radar DDB (social media marketing) and DDB Hodes Recruitment Communications (recruitment marketing).
SOURCE DDB Canada
For further information: For further information: Paige Calvert, DDB Canada, (604) 687-4421, email@example.com