Redecard takes advantage of DataCash's dynamic and flexible white label
payment services to meet the specific needs of the Brazilian market
LONDON, May 30, 2013 /CNW/ - Global payments solution provider, DataCash, a MasterCard company, today announces that it is partnering with
Redecard to provide the most complete eCommerce solution in Brazil,
E-commerce Redecard. The partnership will result in a state of the art
payment solution for merchants across the entire Brazilian market.
DataCash is providing Redecard with its secure and highly resilient
payment gateway to ensure that Redecard's merchants are able to provide
consumers with an efficient and convenient payment experience. DataCash
connects multiple suppliers to its payment platform, simplifying the
payment process and facilitating interconnections between merchants,
issuing banks and Redecard itself.
Redecard is a subsidiary of Itaú, the largest bank in Latin America and
one of the largest banks globally. Itaú employs over 96,000 people and
has businesses across the Americas, Asia, Middle East and Europe. In
2012 Itaú's net income was around US$7 billion.
"We have over a million clients who see us as a synonym for tradition
and cutting edge technology in payment methods. We will bring all of
this experience to the 'online world' to address all of the challenges
and demands this market presents," said Marcelo Kopel, Redecard's
The product offers advanced connectivity, linking various suppliers in
the payment transaction via a single, secure and highly resilient
platform. This means that merchants who adopt E-commerce Redecard will
benefit from a single system which enables them to accept and process a
wide range of payment methods, including both national and
international credit and debit cards as well as Boleto Bancário, all
backed up with fraud prevention tools and a transaction management
"The Brazilian market is one of the world's most rapidly growing
eCommerce markets," said Ajay Bhalla, president at DataCash.
"DataCash's payment gateway not only meets Redecard's specific need for
a platform that can process payments from multiple sources, but also
has the flexibility to up-scale as Redecard further expands its
footprint in Brazil. Ultimately this flexibility can be offered to
merchants, ensuring they are able to meet the growing demands of the
end consumer to transform the digital payments experience."
Founded in 1996, DataCash Group Ltd (part of MasterCard Incorporated)
provides multi-channel global payment processing services and advanced
fraud prevention and risk management solutions to merchants and banks.
As a global partner to some of the world's most recognisable brands in
the gaming, travel, retail and finance sectors, DataCash combines smart
thinking and an end-to-end solution to help its customers transcend the
complexities and expense associated with payment processing. Advanced
technology from DataCash enables customers to accept and process
payments in over 177 currencies, from over 45 brands across e-commerce,
m-commerce channels and cardholder present channels - with the security
and confidence of tools tailored to meet exacting and expanding
business needs. DataCash customers protect their brand and reputation,
enhance end-user experience and capitalise on new global market
Redecard, part of the Itaú Unibanco group, is one of the leading
accreditation companies on the Brazilian market. Its activities include
accreditation as well as capturing, transmitting, processing and
settling debit and credit card transactions. The company also offers
its clients prepayment for receivables, terminal (POS) rental, terminal
(POS) check verification, as well as capturing and processing services
for benefit cards (Voucher) and store cards (Private Label).
For further information:
PRESS Contact: Simon Chan, Edelman for DataCash, email@example.com, +44(0)20-3047-2433