L'Essence de Courvoisier will be the enduring legacy for retired
Master Blender Jean-Marc Olivier
TORONTO, Aug. 26 /CNW/ - Courvoisier, one of the world's leading cognac
houses, has launched a new addition to its collection of luxury cognacs,
L'Essence de Courvoisier. Following years of exploration to create the
perfect blend, L'Essence de Courvoisier will be the jewel of
Courvoisier's already illustrious line. Only 50 bottles of L'Essence de
Courvoisier will now be sold in select liquor stores and on-premise
accounts Canada-wide at an approximate retail price of $3,200 per bottle.
This new cognac embodies Courvoisier's philosophy of fusing the
traditions of a centuries old cognac house with its innovative approach. The
L'Essence de Courvoisier blend consists of special reserves from the
early 20th century offering depth and harmony to L'Essence de
Courvoisier - the era that introduced its highly acclaimed and
innovative Napoleon cognac. These reserves are complemented with 'eaux
de vie' from the later 20th century - marking innovations in
distillation and barrel-making techniques.
Courvoisier has partnered with leading French crystal house, Baccarat,
to create a stunning crystal decanter, with both teams working
tirelessly to ensure the finished product is as appealing in appearance
as it is in taste. Each decanter is handmade to achieve its dazzling
shape, and is individually numbered adding to its exclusivity. This
elegant piece, created by the highly skilled craftsmen at Baccarat
features a brilliantly conceived decanter suspended in a timeless and
elegant frame, inspired by the signature Courvoisier teardrop
Courvoisier's association with Napoleon is renowned, and his pioneering
outlook still influences the cognac house today. The crystal stopper on
the decanter is inspired by the legend of Napoleon's ten signet rings,
which were bestowed upon favoured military commanders who had committed
Brand Manager for Courvoisier Canada, Nina Knežević comments, "L'Essence
de Courvoisier embodies our commitment to heritage and tradition and
supports our desire to evolve. This cognac is the result of years of
passionate exploration by our dedicated team, who worked tirelessly on
this complex project. Partnering with Baccarat ensured we developed an
exquisite decanter that complements the superior quality of the spirit."
Creator and Master-Blender of L'Essence de Courvoisier, Jean-Marc
Olivier, adds,"L'Essence de Courvoisier is a timeless blend of the
finest 'eaux de vie' from the last two centuries. Hand-selected as the
most innovative of their generation, blended together to produce
L'Essence de Courvoisier - a definitive cognac for any era."
Director of Spirit Quality Control and Global Brand Ambassador, Pierre
Szersnovicz has premiered L'Essence on the global stage to key
influencers, media and the beverage trade through seminars, tastings and
VIP media events. He is introducing L'Essence to the Canadian market
with a cross-country tour taking place from August 26 through to
Founded in the early 19th
century, Courvoisier is renowned for producing the finest cognacs.
Considered a pioneer in the industry, Courvoisier is the only cognac to
be awarded France's highest honour for excellence - the Prestige de la
France. Courvoisier heritage can be traced back to Napoleonic times.
About Beam Global Canada Inc.™
Beam Global Canada is
building brands people want to talk about. Inspiring conversations in
Canada and around the world, our brands include Canadian Club® Canadian
Whisky, Jim Beam® Bourbon, Sauza® Tequila, Courvoisier® Cognac, Maker's
Mark® Bourbon, Laphroaig® Islay Single Malt Scotch Whisky, Cruzan® Rum,
Banff Ice® vodka, and Alberta Premium® Canadian Whisky. Distribution
partnerships in Canada include: The Macallan® and Highland Park® Single
Malt Scotches, The Famous Grouse, Brugal® Rum, Russian Standard® vodka
and Bols® Liqueurs.
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/NOTE TO PHOTO EDITORS: A photo accompanying this release is available
Images are free to accredited members of the media/.
For further information: For further information:
To obtain images, tasting notes or to arrange an interview with Pierre Szersnovicz, please contact:
Paula Oreskovich/Anthony Tiburzi
905.949.8255 Ext: 223/227