Coleman Canada and Canadian Tire offer 1000 families the chance to win a free
day pass to Ontario's provincial parks

TORONTO, June 1 /CNW/ - What better way for Ontarians to celebrate Canada Day than by experiencing Ontario's natural beauty? Coleman Canada and Canadian Tire are offering 1000 families the chance to win a free family day pass to one of Ontario's 330 provincial parks.

"Canada is internationally known for its natural wonders and we believe that all families should have access to fresh air and the nature that our country has to offer," says Pat Gray, Director of Marketing, Coleman Canada. "Between June 1 and June 7, people can register at www.colemancanada.ca to enter to win one of 1000 free family day passes, valid at any Ontario Provincial Park during the month of July."

"Canadian Tire is known for our recreational solutions that maximize comfort, convenience, value and family time," says Reg McLay, Senior Vice President, Marketing and Sourcing Services, Canadian Tire. "In fact, every year, we sell over one million BBQ lighters and equip Canadians with enough tents to sleep over one million people! Today's gear from Coleman, available at Canadian Tire stores across Canada, makes short work of putting up the tent and cooking meals, so you can be a happy camper."

The complementary day parks pass entitles one vehicle and its occupants to enter any Ontario Provincial Park for any one day between July 1 and July 31, 2010. The contest opens at 12:01 am on June 1 and closes at 11:59 pm on June 7, 2010.

    
    Win a Campsite Makeover
    -----------------------
    

For camping enthusiasts, Coleman Canada is also offering Canadians the chance to win a campsite makeover valued at over $700. Campers can submit pictures of their well-worn campsite along with a valid Ontario Parks confirmation number at www.colemancanada.ca for a shot at the grand prize. Coleman's Ontario Parks Makeover Contest kicks off on June 15 and runs until September 15.

About Coleman Canada

As an international leader in the innovation and marketing of outdoor products, The Coleman Company, Inc., helps people have fun and make memories by providing the gear integral to their favorite outdoor experiences. The company's products include its legendary lanterns and stoves, as well as coolers, tents, sleeping bags, airbeds, backpacks, furniture, and grills under its Coleman(R), Exponent(R) and Campingaz(R) brands. The company also provides flotation devices, towables, rainwear, waders, hunting and fishing gear, and safety and survival equipment under its Stearns(R), Sevylor(R), Sospenders(R), Hodgman(R), Nevin(R), Helium(R) and Mad Dog Gear(R) brands. Founded in 1900 and based in Wichita, Kan., Coleman is a wholly owned subsidiary of Jarden Corporation and can be found online at www.colemancanada.ca.

About Canadian Tire Corporation

Canadian Tire Corporation, Limited (TSX: CTC.A, CTC) operates more than 1,200 stores, gas bars and car washes in an inter-related network of businesses engaged in retail, financial services and petroleum. More than 57,000 Canadians work across the Canadian Tire organization from coast-to- coast. Canadian Tire Retail and its Associate Dealers together form one of Canada's best-known and most successful retailers with 476 stores in communities nationwide. Canadian Tire stores offer a unique mix of products and services through the leadership of three specialty stores under one roof - Automotive, Sports and Leisure, and Home Products. Canadian Tire also offers customers the opportunity to research over 25,000 products online at www.canadiantire.ca and order items by phone order at 1-866-746-7287.

SOURCE COLEMAN CANADA

For further information: For further information: or to speak with a spokesperson, please contact: Heather Smith, Cohn & Wolfe, heather.smith@cohnwolfe.ca, (416) 924-5700; Dita Kuhtey, Cohn & Wolfe, dita.kuhtey@cohnwolfe.ca, (416) 924-5700; Radha Bharania, Canadian Tire, (416) 544-6084, radha.bharania@cantire.com

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