CIBC launches new contests and promotions in celebration of broadcast
sponsorship of the 2010 FIFA World Cup(TM)

Soccer fans invited to show their spirit to win a home entertainment centre or one of three $10,000 GICs

TORONTO, June 1 /CNW/ - To further promote CIBC's (TSX, NYSE: CM) broadcast sponsorship of the 2010 FIFA World Cup(TM), CIBC is introducing exciting new soccer-themed contests and promotions to get Canadian fans fired up around the world's game.

"We're proud to help bring the excitement of the 2010 FIFA World Cup(TM) through our broadcast sponsorship and to share the spirit of the tournament with Canadians of all backgrounds," said Stephen Forbes, Executive Vice-President of CIBC Marketing, Communications and Public Affairs. "These exciting new contests with great prizes will engage our clients as we celebrate the world's game."

About the contests and promotions:

    
    -   Three grand prizes of $10,000. Until July 11th, clients can enter to
        win one of three grand prizes of $10,000 GICs when they purchase any
        new banking or credit product; or open or contribute to any
        investment product.

    -   YouTube soccer video contest. Soccer fans of all ages can show their
        spirit and skills on YouTube for a chance to win a home entertainment
        centre with CIBC's Soccer Everywhere Video Contest. To enter,
        contestants film themselves playing soccer in a fun and interesting
        place, post their video to YouTube and visit cibcsoccereverywhere.com
        to submit their entry before July 11th.

    -   CIBC Soccer Ball Coin Banks. Receive a free Soccer Ball Coin Bank
        with every CIBC Advantage(R) for Youth Account opened at a CIBC
        branch between June 11th and July 11th.
    

The 2010 FIFA World Cup(TM), hosted in South Africa from June 11th to July 11th, 2010, will be one of the largest global sporting events ever, involving 32 national teams and is expected to draw a total television audience of more than 30 billion worldwide viewers to the more than 60 games over four weeks.

To learn more about these special promotions and other offers, please visit www.cibc.com.

CIBC (CM: TSX;NYSE) is a leading North American financial institution with nearly 11 million personal banking and business clients. CIBC offers a full range of products and services through its comprehensive electronic banking network, branches and offices across Canada, and has offices in the United States and around the world. You can find other news releases and information about CIBC in our Press Centre on our corporate website at www.cibc.com.

SOURCE CIBC

For further information: For further information: Media contact: Kevin Dove, Senior Director, External Communications and Media Relations, (416) 980-8835 or kevin.dove@cibc.com


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