Canadians Have Spoken - Fresh Beef Tastes Better

BURLINGTON, ON, March 21, 2017 /CNW/ - Three out of four Canadians who eat beef believe that fresh tastes better, according to a recent survey commissioned by Wendy's® Canada. While there's no doubt that Canadians are great arbiters of taste, embracing and valuing food that is uniquely Canadian tops the list.

The study also revealed that the passion for 'local' continues to grow with nine out of 10 Canadians who eat beef indicating they think it's important to purchase local.

"We know consumers value quality and the importance of supporting locally sourced products. We have made sure that one hundred per cent of Wendy's® beef is raised in Canada and served in every hamburger across the country," says Lisa Deletroz, Marketing Director Wendy's® Canada. "Wendy's takes great pride is serving local, fresh never frozen, great tasting beef."

Wendy's® was founded on the idea of quality, and has always maintained that fresh tastes better. While consumer expectations continue to evolve, Wendy's® is committed to delivering the taste and quality Canadians have come to expect: 100% Fresh Canadian Beef.

About The Wendy's Company
The Wendy's Company is one of the world's most successful restaurant companies with more than 6,500 restaurants worldwide. More information about The Wendy's Company is available at www.wendys.ca.

SOURCE Wendy's Restaurants of Canada



For further information: Media contacts: Giovana Chichito, 416-355-7422, giovana.chichito@ketchum.com

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Wendy's Restaurants of Canada

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