TORONTO, Feb. 8, 2014 /CNW/ - Canada's red and white will be prominently
showcased when Canadian athletes step onto the podium at the Sochi 2014
Olympic Winter Games.
Created by Hudson's Bay exclusively for the Sochi 2014 Canadian Olympic
Team, the red, white and black Podium Jacket is bold and features a
strong, distinctive colour block design and CANADA wordmark. The
jacket is paired with black bottoms on both men and women, as well as a
toque and gloves that feature a red and white stripe design that pop
against the black.
"Winning an Olympic medal and standing on the podium representing Canada
is a moment that will forever be remembered by our athletes," says
Hilary Kelly, VP of Design, Creative Director, Hudson's Bay Company.
"The special, exclusive podium jacket was designed to help them
celebrate their Olympic dream with the world."
Canadian fans looking to get into the spirit can sport a medal-winning
look with Hudson's Bay Softshell Colourblock Jacket, available for both
men and women for $125. A classic sport favourite, the jacket features
a hood and is weather resistant and warm. A key piece showcasing the
strong colour block trend, the jacket's red, white and black proudly
features the bold CANADA wordmark across the chest.
The Softshell Jacket is available at Hudson's Bay as part of the 2014
Canadian Olympic Team Replica Apparel available for purchase at all
Hudson's Bay stores and online at Thebay.com. The Sochi 2014 Canadian
Olympic team consists of 221 athletes and 85 coaches. Team members
will each receive 39 items as a part of their uniform including
jackets, pants, leisurewear and accessories.
About Hudson's Bay Company
Hudson's Bay Company (HBC), founded in 1670, is North America's longest
continually operated company. Today, HBC offers customers an
unparalleled range of retailing categories and shopping experiences
internationally. In Canada, HBC operates Hudson's Bay, Canada's largest
department store with 90 full-line locations and one outlet store as
well as thebay.com, unsurpassed in its fashion, beauty, home and accessory designers and
brands. HBC also operates Home Outfitters, Canada's largest home
specialty superstore with 69 locations across the country.
In the United States, HBC operates Saks Fifth Avenue, one of the world's
pre-eminent specialty retailers, renowned for its superlative designer
collections and first-rate fashion expertise. Saks Fifth Avenue
comprises 41 full-line stores in 22 states, five international licensed
stores, saks.com, 72 Saks Fifth Avenue OFF 5TH stores and saksoff5th.com. HBC also operates Lord & Taylor, a leading department store chain with
49 full-line store locations throughout the northeastern United States,
in two major cities in the Midwest and in Boca Raton, Florida, four
Lord & Taylor outlet locations and lordandtaylor.com. Hudson's Bay Company banners provide stylish, quality merchandise with
a dedicated focus on service excellence. Hudson's Bay Company trades on
the Toronto Stock Exchange under the symbol "HBC".
About the Canadian Olympic Committee
The Canadian Olympic Committee is a national, private, not-for-profit
organization committed to sport excellence. It is responsible for all
aspects of Canada's involvement in the Olympic movement, including
Canada's participation in the Olympic, Youth Olympic and Pan American
Games and a wide variety of programs that promote the Olympic movement
in Canada through cultural and educational means. For news and
information, visit the COC website at www.olympic.ca and find the team
on both Facebook (Canadian Olympic Team) and Twitter (@CDNOlympicTeam).
Image with caption: "Canadian Olympic Team Athletes Stand Proud in Exclusive Podium Jacket Created by Hudson's Bay (CNW Group/Hudson's Bay Company)". Image available at: http://photos.newswire.ca/images/download/20140208_C8700_PHOTO_EN_36456.jpg
SOURCE: Hudson's Bay Company
For further information:
Michelle Veilleux, Manager, Public Relations, Hudson's Bay
Jane Almeida, Manager, Media Relations, Canadian Olympic Committee