Canada/Switzerland Hockey Game Peaks at 12 Million Viewers

    
     Vancouver 2010 Audience Day 7 Recap: Canada/Switzerland Hockey Game
                         Peaks at 12 Million Viewers

     - OLYMPIC PRIME TIME registers largest audience to date with nearly
                  6 million viewers from 6 p.m.-2 a.m. ET -
            - 4.1 million see Canada's seventh medal presented to
                       Christine Nesbitt last night -
     - Consortium websites record 190,000 live video views last night -
    

VANCOUVER, Feb. 19 /CNW/ - Sidney Crosby's game-winning shootout goal for Team Canada was watched by an incredible 12 million viewers, preliminary overnight data from BBM Canada data confirms. The 3-2 overtime win over Switzerland was watched on average by 6.8 million viewers, with 769,000 viewers on V/CPAC and RDS. Nearly 19 million Canadians tuned in to some part of the game. After Day 7, 96.3% of the population - or 32.27 million Canadians - have engaged with Vancouver 2010 coverage, according to Canada's Olympic Broadcast Media Consortium's CUME index.

    
    Day 7 Average Audiences
    -----------------------

    OLYMPIC MORNING/LE RÉVEIL OLYMPIQUE                              807,000
    OLYMPIC DAYTIME/JEUX OLYMPIQUES EN JOURNÉE                   2.8 million
    OLYMPIC PRIME TIME/JEUX OLYMPIQUES AUX
     HEURES DE GRANDE ÉCOUTE                                    5.94 million

    Seven Days, Seven Medals
    ------------------------

    -------------------------------------------------------------------------
    1  GOLD     Alexandre Bilodeau   02/14   Freestyle Skiing/         7.3 M
                                               Men's Moguls
    -------------------------------------------------------------------------
    2  SILVER   Jenn Heil            02/13   Freestyle Skiing/         6.6 M
                                               Ladies' Moguls
    -------------------------------------------------------------------------
    3  BRONZE   Kristina Groves      02/14   Speed Skating/            5.0 M
                                               Ladies' 3000m
    -------------------------------------------------------------------------
    4  GOLD     Maëlle Ricker        02/16   Ladies' Snowboard Cross   3.7 M
    -------------------------------------------------------------------------
    5  SILVER   Marianne St-Gelais   02/17   Short Track Speed         3.5 M
                                               Skating/
                                               Ladies' 500m
    -------------------------------------------------------------------------
    6  SILVER   Mike Robertson       02/15   Men's Snowboard Cross     3.0 M
    -------------------------------------------------------------------------
    7  GOLD     Christine Nesbitt    02/18   Speed Skating/            1.5 M
                                               Ladies' 1000m
    -------------------------------------------------------------------------

    Additional Highlights - Television
    ----------------------------------

    *   Through 7 days, 31.7 million Canadians have experienced the Games on
        television, representing 94.6% of the population.
    *   77% of Vancouverites have watched some of the Games outside of their
        homes.
    *   On CTV alone, the Team Canada hockey game (5.02M) doubled SURVIVOR
        (Global/CBS, 2.45M) from 8-9 p.m. ET.
    *   Christine Nesbitt's gold medal performance in Speed Skating (Ladies'
        1000m) was watched by 1.5 million viewers; later last night,
        4.1 million viewers watched her presented with her medal during the
        Victory Ceremony on CTV and RDS.
    *   The CAN/GER match in Women's Curling delivered 1.25 million viewers
        for TSN, while 1.37 million viewers watched the Men's Free Skate.
    *   Curling was also a big draw on Rogers Sportsnet, with 909,000 viewers
        tuning in to see Kevin Martin skip his fourth win for Canada over
        France.
    *   JEUX OLYMPIQUES AUX HEURES DE GRANDE ÉCOUTE delivered 696,000 viewers
        for V/CPAC, RDS and RIS, while JEUX OLYMPIQUES EN JOURNÉE was watched
        by 374,000 viewers.
    

To view the complete release please click http://ctvmedia.ca/olympics

SOURCE CANADA'S OLYMPIC BROADCAST MEDIA CONSORTIUM - OLYMPIC WINTER GAMES - ENGLISH

For further information: For further information: Jim Quan, CTV Inc., (778) 328-2473, jim.quan@ctv.ca; Carolyn Fell, CTV Inc., (416) 384-2817, carolyn.fell@ctv.ca; Pamela Mollica, Consortium, (514) 881-8628, pamela.mollica@ctv.ca; Andrea Goldstein, Consortium, (647) 224-8800, andrea.goldstein@ctv.ca

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CANADA'S OLYMPIC BROADCAST MEDIA CONSORTIUM - OLYMPIC WINTER GAMES - ENGLISH

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