MISSISSAUGA, ON, Nov. 26, 2012 /CNW/ - BASF Canada Inc. (BASF) has
received its first fungicide registration for the highly-anticipated
active ingredient XEMIUM™. New PRIAXOR™ DS is the first Canadian
fungicide containing the new active ingredient XEMIUM, an entirely new
active in the carboxamide family. PRIAXOR DS is registered on field
peas, lentils and chickpeas.
PRIAXOR DS uses multiple modes of action to bind itself to the leaf
surface for immediate contact activity. It then provides ongoing
systemic activity to redistribute throughout the plant for continuous
disease protection - even on areas of the plant that were missed during
"It's not often that a fungicide with this kind of mobility comes to
market," says Jason Leitch, Brand Manager - Fungicide, at BASF Canada.
"PRIAXOR DS acts quickly to protect against such key pulse crop
diseases as mycosphaerella blight in peas and anthracnose in lentils.
But it's the ongoing activity that makes it so unique."
PRIAXOR DS combines XEMIUM premixed with the active ingredient found in
HEADLINE® to provide growers with a new multiple mode of action fungicide for
disease resistance management. This combination also offers the plant
health benefits of AgCelence™ including larger pods, consistent seed size and improved harvestability
with an average yield advantage of up to 3 bu/ac compared to other
"Growers have told us they want higher yields with improved seed quality
in pulses," says Leitch. "PRIAXOR DS has shown it delivers both."
This is the first of several fungicides in the BASF pipeline that will
feature the new XEMIUM active ingredient. The launch of new fungicide
products containing XEMIUM will be phased in as BASF addresses global
Maximum Residue Limits (MRLs) on other crops as part of its commitment
to delivering sustainable solutions to Canadian growers.
More information about PRIAXOR DS is available at www.agsolutions.ca/PRIAXORDS.
About the BASF Crop Protection division
With sales of €4.0 billion in 2010, BASF's Crop Protection division is a
leader in crop protection and a strong partner to the farming industry
providing well-established and innovative fungicides, insecticides and
herbicides. Farmers use these products and services to improve crop
yields and crop quality. Other uses include public health,
structural/urban pest control, turf and ornamental plants, vegetation
management, and forestry. BASF aims to turn knowledge rapidly into
market success. The vision of BASF's Crop Protection division is to be
the world's leading innovator, optimizing agricultural production,
improving nutrition, and thus enhancing the quality of life for a
growing world population. Further information can be found on the web
at www.agro.basf.com or follow us on twitter: www.twitter.com/basfagro.
Always read and follow label directions.
HEADLINE is a registered trade-mark of BASF Corporation; AgCelence,
XEMIUM and PRIAXOR are trade-marks of BASF SE; all used with permission
by BASF Canada Inc. HEADLINE should be used in a preventative disease
© 2012 BASF Canada Inc
SOURCE: BASF Canada Inc.
For further information:
BASF Canada Inc.
ON Communication Inc.
(519) 434-1365 x 236