BASF announces new name for HiStick® inoculants

MISSISSAUGA, ON, Nov. 24, 2015 /CNW/ - BASF's HiStick® brand inoculants will change its name to Nodulator®.  Only the name will change, and growers and retailers will see a transition over the next two years.

"BASF announces the name transition from HiStick to Nodulator as part of our effort to improve efficiency for growers and retailers by streamlining our products," said Ariel Gohlke, Brand Manager, Inoculants, BASF Canada. "BASF brings innovative solutions to the marketplace as well as continued agronomic benefits."

In 2016, HiStick PRO will transition to Nodulator PRO, which offers low application volume convenience and a 60-day on-seed survival. In 2017, HiStick N/T liquid and self-adhering peat will transition to Nodulator N/T liquid and self-adhering peat, delivering the only Biostacked® inoculant for greater nodule mass, faster canopy closure and greater plant vigour. In addition, Nodulator PRO 225 will launch with seed partners in 2016, offering the longest on-seed survival on the market.

For more information about the Nodulator brands visit www.agsolutions.ca.

Always read and follow label directions.

HISTICK is a registered trade-mark of Becker Underwood Limited.; NODULATOR is a registered trade-mark of Becker Underwood Canada Ltd.; all used with permission by BASF Canada Inc.

 © 2015 BASF Canada Inc.

About BASF

BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 17,000 employees in North America, and had sales of $20.6 billion in 2014. For more information about BASF's North American operations, visit www.basf.us.

At BASF, we create chemistry – and have been doing so for 150 years. Our portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. As the world's leading chemical company, we combine economic success with environmental protection and social responsibility. Through science and innovation, we enable our customers in nearly every industry to meet the current and future needs of society. Our products and solutions contribute to conserving resources, ensuring nutrition and improving quality of life. We have summed up this contribution in our corporate purpose: We create chemistry for a sustainable future. BASF had sales of over €74 billion in 2014 and around 113,000 employees as of the end of the year. Further information on BASF is available on the Internet at www.basf.com.

SOURCE BASF Canada Inc.

For further information: Christina Stroud, BASF Canada Inc., Tel: (289) 360-6062, E-mail: christina.stroud@basf.com; Sara O'Halloran, ON Communication, Tel: (519) 434-1365 x212, E-mail: sara@oncommunication.ca

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BASF Canada Inc.

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