Audio clips via CNW - Dying Cancer Patients Need More Support

Canadian Cancer Statistics 2010 Released by the Canadian Cancer Society with Special Focus on Care and Support for Dying Patients

TORONTO, May 19 /CNW/ - The following Radio Clips are available at the listed times and co-ordinates:

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    DATE:     May 19, 2010
    TIME:     1:00 p.m. ET
    

http://cnw.pathfireondemand.com/viewpackage.action?packageid=348

    
    Satellite Coordinates:

    DATE(S) OF FEED:   May 19, 2010
    TIME OF FEED(S):   1:20 p.m. - 1:25 p.m. ET
                       3:45 p.m. - 3:50 p.m. ET

    CO-ORDINATES:      BN Channel 6
    

STORY SUMMARY: The type and quality of care and services to ensure a cancer patient dies with dignity in the setting of their choice depends on where the person lives in Canada, according to a special report about end-of-life care in Canadian Cancer Statistics 2010, released today by the Canadian Cancer Society.

Audio clips from:

Dr. Prithwish De, Epidemiologist, Cancer Control Policy, Canadian Cancer Society

Heather Chappell, Director, Cancer Control Policy, Canadian Cancer Society

Caregiver Joanne Morrison

SCRIPT:

CCS_01 (CCS-Dr. Prithwish De)

TORONTO. X-12s. Cancer is the leading cause of death in Canada - in 2005 (the most recent data available), 29% of all deaths in Canada were from cancer.

("...and aging population.") (CNW Group)

TAG: Dr. Prithwish De is co-author of the special report and an epidemiologist with the Canadian Cancer Society.

CCS_02 (CCS-Dr. Prithwish De)

TORONTO. X-12s. Dying from cancer or any terminal illness is a difficult topic, but it's crucial to continue examining this issue.

("...to die with dignity.") (CNW Group)

Tag: Dr. Prithwish De is co-author of the special report and an epidemiologist with the Canadian Cancer Society.

CCS_03 (CCS-Dr. Prithwish De)

TORONTO. X-15s. The type and quality of care and services to ensure a cancer patient dies with dignity in the setting of their choice depends on where the person lives in Canada.

("...addressed in Canada.") (CNW Group)

Tag: Dr. Prithwish De is co-author of the special report and an epidemiologist with the Canadian Cancer Society.

CCS_04 (CCS-HeatherChappel)

TORONTO. X-8s. Cancer is the leading cause of death in Canada - in 2005 (the most recent data available), 29% of all deaths in Canada were from cancer.

("...setting of their choice.") (CNW Group)

TAG: Heather Chappell is the Director of Cancer Control Policy with the Canadian Cancer Society.

CCS_05 (CCS-HeatherChappel)

TORONTO. X-12s. The type and quality of care and services to ensure a cancer patient dies with dignity in the setting of their choice depends on where the person lives in Canada.

("...across the country.") (CNW Group)

Tag: Heather Chappell is the Director of Cancer Control Policy with the Canadian Cancer Society.

CCS_06 (CCS-HeatherChappel)

TORONTO. X-17s. Families caring for dying people experience significant psychological and financial burdens.

("...for these caregivers.") (CNW Group)

Tag: Heather Chappell is the Director of Cancer Control Policy with the Canadian Cancer Society.

CCS_07 (CCS-JoanneMorrison)

TORONTO. X-25s. Cancer is the leading cause of death in Canada - in 2005 (the most recent data available), 29% of all deaths in Canada were from cancer.

("...years after diagnosis.") (CNW Group)

Tag: Joanne Morrison serves as a Canadian Cancer Society CancerConnection volunteer for other caregivers.

CCS_08 (CCS-JoanneMorrison)

TORONTO. X-24s. The Canadian Cancer Society fights cancer by doing everything we can to prevent cancer, save lives and support people living with cancer.

("...programs that are available.") (CNW Group)

Tag: Joanne Morrison serves as a Canadian Cancer Society CancerConnection volunteer for other caregivers.

CCS_09 (CCS-JoanneMorrison)

TORONTO. X-30s. The Canadian Cancer Society fights cancer by doing everything we can to prevent cancer, save lives and support people living with cancer.

("...last three words.") (CNW Group)

Tag: Joanne Morrison serves as a Canadian Cancer Society CancerConnection volunteer for other caregivers.

CCS_10 (CCS-JoanneMorrison)

TORONTO. X-26s. The type and quality of care and services to ensure a cancer patient dies with dignity in the setting of their choice depends on where the person lives in Canada.

("...their final days.") (CNW Group)

Tag: Joanne Morrison serves as a Canadian Cancer Society CancerConnection volunteer for other caregivers.

CCS_11 (CCS-JoanneMorrison)

TORONTO. X-26s. . Cancer is the leading cause of death in Canada - in 2005 (the most recent data available), 29% of all deaths in Canada were from cancer.

("...plan for anything.") (CNW Group)

Tag: Joanne Morrison serves as a Canadian Cancer Society CancerConnection volunteer for other caregivers.

CCS_12 (CCS-JoanneMorrison)

TORONTO. X-20s. Families caring for dying people experience significant psychological and financial burdens.

("...that's really important.") (CNW Group)

Tag: Joanne Morrison serves as a Canadian Cancer Society CancerConnection volunteer for other caregivers.

CCS_13 (CCS-JoanneMorrison)

TORONTO. X-27s. The Canadian Cancer Society fights cancer by doing everything we can to prevent cancer, save lives and support people living with cancer.

("...you're going through.") (CNW Group)

Tag: Joanne Morrison serves as a Canadian Cancer Society CancerConnection volunteer for other caregivers.

CCS_14 (CCS-JoanneMorrison)

TORONTO. X-12s. Families caring for dying people experience significant psychological and financial burdens.

("...if it's offered.") (CNW Group)

Tag: Joanne Morrison serves as a Canadian Cancer Society CancerConnection volunteer for other caregivers.

STATIONS, FOR FURTHER INFORMATION, PLEASE CALL:

Alexa Giorgi

Bilingual Communications Specialist

Canadian Cancer Society

416-934-5681

agiorgi@cancer.ca

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