MONTREAL, April 30 /CNW Telbec/ - On Thursday, April 29th, over $7 million were raised by over 50 of Astral Media Inc.'s (TSX: ACM.A/ACM.B) English-language radio stations in 30 cities across Canada during the Astral Media National Day of Caring for Kids Radiothon to benefit 20 children's hospitals and health care facilities across the country.
"Yesterday, tens of thousands of listeners from all regions of the country have spoken with their heart. The generosity and solidarity that we have witnessed on the airwaves of 50 of our radio stations bring a lot of hope to sick kids and their families. On behalf of Astral's employees involved, I wish to extent our since gratitude to all our listeners for this impressive wave of generosity,'' said Jacques Parisien, Group President, Astral Media Radio and Astral Media Outdoor.
On Thursday, radio hosts from participating stations broadcast live from partner hospitals and healthcare facilities throughout the day, hosting guests ranging from hospital staff, to child patients and their parents. Touching testimonials of kids and parents were shared throughout the day on the radiothon's Facebook page: www.radiothon.astral.com.
Astral partnered with Children's Miracle Network - an international non-profit organization dedicated to saving and improving the lives of kids by raising funds for children's hospitals.
"For a second year in a row, Astral has given wings to Childrens Miracle Network, the children's hospital partners it supports, as well as a number of other excellent pediatric facilities who are all dedicated to providing outstanding care, life saving research and education programs in their communities. On behalf of everyone at Children's Miracle Network thank you to Astral, its employees, and each of its generous listeners," said John Hartman, Chief International Officer for Children's Miracle Network.
Donations platforms will continue to be active in the coming days:
SMS: Text ASTRAL to 45678 for a $5 donation
Toll free: 1-888-370-4712
Astral Media is a leading Canadian media company, active in specialty and pay television, radio, outdoor advertising and interactive media. Astral Media's solid and dynamic presence in the country's major markets rests on its commitment to offer a unique combination of high-quality, targeted media for all its audiences. For more information, please visit www.astralmedia.com
SOURCE Astral Media Inc.
For further information: For further information: Pierre Boisseau, Astral Media Inc., (514) 939-5000, ext. 3077, firstname.lastname@example.org