Ask Your Newswire Service Provider These 10 Questions Before Sending Your Release

TORONTO, Aug. 2, 2016 /CNW/ - When looking to communicate with a new audience and gain attention for your content, a news release will enable you to reach beyond your owned media channels. While it is clear that using a newswire service will ensure the maximum distribution of your content, it can be difficult to decide which newswire provider is right for your company.

The best newswire service provider for your company will respond to your specific and individual needs, rather than employ a one service fits all approach.

Our experts recommend asking ten simple questions to your service provider before you send a release, ensuring that they can meet your needs and help you achieve your business goals. They give you an overview of the type of service you can expect from them, allowing you to make a better informed decision as to whether they are the right provider for you and your communications needs.

These questions include:

1. What websites display my news and how do they receive it?
2. What types of traditional and new media outlets do you reach?
3. How does the provider help improve my search visibility?
4. How do you measure media activity, and what type of reporting will I receive?
5. How can I reach multicultural and international audiences with my message?

To view a complete list of the Ten Questions to Ask Your News Release Service before Sending Your Release, download our whitepaper today.

About CNW Group
CNW Group Ltd. (a Cision company) gets people talking about our clients online and in the news. We deliver authenticated news releases and multimedia content in the right way and to the right places in order to fulfill disclosure requirements and maximize exposure, engagement and earned media opportunities. CNW also provides professional video, photography and webcast production, translation, regulatory filing and printing services as well as monitoring and measurement platforms.

About Cision
Cision is a leading global media intelligence company, serving the complete workflow of today's communication professionals. Offering the industry's most comprehensive PR, IR and social media software, rich analytics, content distribution, and influencer outreach, Cision enables clients to engage audiences, enhance campaigns and strengthen data-driven decision making. Cision solutions include PR Newswire, the Gorkana Group, PRWeb, Help a Reporter Out (HARO) and iContact brands. Headquartered in Chicago, Cision serves over 100,000 customers in 170 countries and over 40 languages worldwide, and maintains offices in North America, Europe, Asia, South America and Australia. For more information, visit or follow @Cision on Twitter.


Image with caption: "10 questions to ask before you send a news release (CNW Group/CNW Group Ltd.)". Image available at:

For further information: Amy-Louise Tracey, Communications Consultant,

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