APEX PR strengthens consumer division with hire of new account director and promotion of three

TORONTO, Nov. 5, 2015 /CNW/ - APEX successfully grows once again with exceptional communicators – adding Anne Locke as account director to its consumer team and promoting Elyn Kirby Arscott to director of creative engagement, Tara Benjamin to operations manager and Jessica Spremo to consultant. 

"We're extremely excited to add and recognize strong and experienced practitioners within our APEX team," says Ken Evans, managing partner. "Our strong seventeen year track record with consumer, corporate and tech clients has been made possible through our greatest asset – our people."

A self-described information junkie interested in everything from travel to beauty to politics to the latest gadgets, Anne Locke recently joined APEX PR in its consumer division as a new account director.

Locke (@AnneLocke) will play a key role on the consumer team working on accounts such as Walmart and iStore. Locke's 10-year award-winning agency experience makes her a valuable client extension who keeps focus by constantly asking "so what?" – in order to meet and surpass client communications goals.

Passionate about fashion, beauty and premium lifestyle brands, Elyn Kirby Arscott is being promoted to the new director of creative engagement. Arscott (@ElynArscott) has over 12 years of experience in communications and marketing working with a variety of consumer, beauty and lifestyle brands.

Jessica Spremo is being promoted to consultant after working as an award-winning account coordinator with APEX. Spremo (@JessicaSpremo) began her career as an intern at APEX and transitioned into an account coordinator. Spremo is experienced in brainstorming, planning and managing campaigns for a variety of clients such as ASUS, Brooks Brothers and Levi's.

Tara Benjamin is transitioning from her role as agency administrator to operations manager at APEX. Benjamin's (@TaraBenjamin) strong work ethic and organization skills allow the agency to run successfully and smoothly. In addition, Benjamin supports the APEX senior team.

For more information on APEX Public Relations, go to APEXPR.com. Follow us on Twitter @APEXPR, LinkedIn, Facebook and Instagram.

About APEX Public Relations

Creative, results-driven and passionate are words used to describe APEX Public Relations (apexpr.com) by both clients and its staff. A high-performance, high-energy communications agency that is fueled by innovation, strategic collaboration and senior-level involvement, APEX has won numerous national and international awards, been voted Agency of the Year by the International Association of Business Communicators (IABC) two years in a row and made the PROFIT Magazine list of Top 100 Women Entrepreneurs for the past ten years. Actively involved in the community, APEX founded On Your Bike (onyourbike.com), a foundation that distributes bikes to underprivileged children.

SOURCE Apex Public Relations

Image with caption: "From left: Anne Locke, Tara Benjamin, Elyn Kirby Arscott, Jessica Spremo (CNW Group/Apex Public Relations)". Image available at: http://photos.newswire.ca/images/download/20151105_C1586_PHOTO_EN_538163.jpg

For further information: Diane Bégin, 416-934-2116, dbegin@apexpr.com

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