QUEBEC CITY, June 25, 2014 /CNW Telbec/ - SSQauto is launching a unique
event: "Drive Like a Pro", a full driving experience that combines
theoretical training, closed circuit driving and a conference lunch
with Pierre Michaud, host of Roulez avec Pierre Michaud. The event will take place on September 20, 2014, where 50 lucky
participants will have an unforgettable day thanks to our partnership
with the ICAR Academy in Mirabel, a true mecca for automobile
"We are proud to organize an event that is in keeping with our goal to
retain our reputation as an automobile expert and a supportive insurer.
In addition to offering an automobile experience that focuses on
learning safe driving techniques and better understanding the vehicle's
behaviour, participants will be able to test drive exotic cars on a
closed circuit" said Gilles Mourette, CEO of SSQauto.
Extraordinary preventive driving lesson
Participants will first get the chance to improve their driving skills
by attending a preventive driving lesson given by seasoned drivers from
the ICAR Academy. This lesson will cover skidding, breaking and lane
change exercises based on several factors including the driving
position, vehicle dynamics and the friction between the tires and the
ground. The lesson will end with an evaluation of participants' skills
and each of them will receive a certificate.
Test drive exotic cars
Participants will no doubt have lasting memories of their experience
driving a powerful Ferrari F430 or Lamborghini Gallardo, two models
that can reach 100 km/h in less than 4 seconds. After a few laps as
passengers, participants will have the opportunity to take the wheel
and test drive a car that is on the cutting edge of technology.
Conference lunch by Pierre Michaud
Pierre Michaud, a well-known auto journalist and host of successful
television shows RPM and Puissance 3, will give an exclusive lunch
conference to participants.
For a chance to win a pass to the "Drive like a pro" event and obtain
more information about the event, go to SSQauto.com/drive.
SSQauto has been providing auto, home, and business insurance to group
members and individuals in Quebec for more than twenty-five years. With
its very competitive rates, unmatched service, and state-of-the-art
technology, SSQauto strives to redefine industry standards as it
continues to develop and grow.
About SSQ Financial Group
With a business volume of $3 billion and over $11 billion in assets
under management, SSQ Financial Group is a leading mutual diversified
financial institution in Canada.
The Group serves over 1 million clients and provides jobs to nearly
2,000 employees. SSQ, Life Insurance Company Inc., the Group's
principal company, is recognized as a leader in the group insurance
industry and as an expert in the investment and retirement sector. SSQ
Financial Group is also a rising star in home and auto insurance under
the SSQ General Insurance Company Inc. banner and has expanded into the
individual insurance market thanks to its subsidiary, SSQ Insurance
For more information, please visit ssq.ca.
SOURCE: SSQ FINANCIAL GROUP
For further information:
Senior Vice-President, Communications and E-Business
Telephone: 1 866 332-3806