'Like' Aeroplan on Facebook and Aeroplan will donate 10 miles to its
MONTREAL, Nov. 20, 2012 /CNW Telbec/ - Aeroplan is pleased to welcome
Free The Children and MusiCounts as its newest founding charitable
partners in its Beyond Miles program, launching the partnerships with a
donation of 1 million Aeroplan Miles to each organization. Starting
today, Aeroplan Members will be able to donate miles to Free The
Children and MusiCounts online at www.aeroplan.com/donate.
"We are excited to be adding these two organizations that focus on youth
and education to our Beyond Miles Program," said Kevin O'Brien, Chief
Commercial Officer, Aeroplan. "Through MusiCounts, members will now be
able to donate their miles to a Canadian organization that supports
music education in schools across Canada and through Free The Children,
members can donate their miles to the world's largest network of
children helping children through education and their youth empowerment
Free The Children will use the miles to minimize travel costs associated
with We Day, which takes place in almost every major city across
Canada, and engages more than 100,000 youth in attendance on some of
the most pressing social justice issues of today. The miles will also
be used to support its international development activities in eight
countries around the world, through which the organization has built
more than 650 schools and provides daily education to more than 55,000
children in need. In addition, Aeroplan will have unique items from
Free The Children, such as "We Day" tickets and exciting experiential
rewards in which members can use their miles. Visit: www.aeroplan.com/activities.
"The generous miles given to us by Aeroplan and its members will support
our domestic and international programming, helping to transform young
people around the world into active local and global citizens," said
Marc Kielburger, Founder, Free The Children. "Aeroplan's Beyond Miles
is an incredible program that enables its members to give back in a
different way to support hundreds of different causes. We are truly
honoured to be part of this program."
MusiCounts, Canada's music education charity, will use Aeroplan Miles to
help them in their mission to ensure that children in Canada,
regardless of socio-economic circumstances, have access to music
programs through their schools. MusiCounts includes Band Aid musical
instrument grants, the MusiCounts Teacher of the Year Award,
Scholarships and other music education initiatives.
"We are honoured to be joining the nine other charitable organizations
in Aeroplan's Beyond Miles program, as a founding partner," said Allan
Reid, Director of MusiCounts. "MusiCounts has been supporting music
education in Canada for 15 years and we're thrilled to put even more
instruments in the hands of children through the support of Aeroplan
members who have had their own lives enriched by music."
Aeroplan also announced that starting today until December 20th;
Aeroplan will donate 10 Aeroplan Miles, to be divided equally among its
ten Beyond Miles founding charitable partners, for each 'Like' that
Aeroplan receives on its Facebook page, and 5 miles every time one of
our members "Shares" the initiative, up to a total of 1 million
Aeroplan Miles. To 'Like' Aeroplan on Facebook, please visit: www.facebook.com/aeroplan.
All miles donated for this initiative will be split equally amongst all
of Aeroplan's charitable partners including: The Air Canada Foundation,
Earth Day Canada, Engineers Without Borders-Canada, Free The Children,
Médecins Sans Frontières-Canada, MusiCounts, Schools Without Borders,
The Stephen Lewis Foundation, Veterinarians Without Borders-Canada and
War Child Canada. Each of these ten Canadian organizations is
committed to improving lives and enriching communities
across Canada and abroad.
Community Investment at Aeroplan
Aeroplan's Beyond Miles program invites Aeroplan Members to join us in
supporting ten Canadian charitable organizations through the donation
of Aeroplan Miles. To donate miles, members simply visit www.aeroplan.com/donate. Since the program was launched in 2006, more than 265 million
Aeroplan Miles have been donated by members. Aeroplan offsets 100 per
cent of all carbon emissions from flights taken by Beyond Miles
partners using donated miles. In 2012, Aeroplan donated 1 million
miles to each of its partner organizations. Aeroplan Members can also
automatically donate two per cent of all miles accumulated to any
Beyond Miles partner of the member's choice. Members interested in
donating two per cent of their Aeroplan Miles simply visit their
profile page on aeroplan.com, select the donation opt-in and the Beyond Miles partner they would
like their miles to go to. In addition, Aeroplan also has a Charitable
Pooling program that allows members to use miles to support
individuals, families or local grass roots community charities in
need. More information is available at www.aeroplan.com/donate.
Aeroplan's Beyond Miles program and other community investment
initiatives can now be found on Twitter. Follow us at: http://twitter.com/BeyondMiles.
Aeroplan, Canada's premier coalition loyalty program, is owned by Aimia
Inc., a global leader in loyalty management.
Aeroplan's millions of members earn Aeroplan Miles with its growing
network of over 75 world-class partners, representing more than 150
brands in the financial, retail, and travel sectors.
In 2011, approximately 2.3 million rewards were issued to members
including more than 1.5 million flights on Air Canada and Star Alliance
carriers which offer travel to more than 1,000 destinations worldwide.
In addition to flights, members also have access to over 1,000 exciting
specialty, merchandise, hotel, car rental and experiential rewards.
For more information about Aeroplan, please visit www.aeroplan.com or www.aimia.com.
For further information: