32,000 Tires Collected in Weekend Recycling Blitz

- Province-Wide Collection Events Divert Mountain of Tires from Landfill and Burning -

TORONTO, July 14 /CNW/ - The phrase "burnin' rubber" is 32,000 tires closer to extinction following a recent weekend recycling blitz organized by Ontario Tire Stewardship (OTS) and the Ontario Automotive Recyclers Association (OARA). The tires, which would be taller than 12 CN Towers if stacked one on top of another, were dropped off by thousands of Ontarians at 70 OARA member locations around the province. Before Ontario's Used Tires Program came into effect in September 2009, scrap tires were routinely burned for fuel in cement kilns, illegally dumped or added to growing stockpiles around the province.

As part of the recycling blitz, OARA and its members, along with registered tire hauler Liberty Tire contributed over $64,000 to the Sunshine Foundation of Canada - an amount driven by the number of tires turned in by Ontarians over the weekend. The charity makes dreams come true for children with severe disabilities and life-threatening illnesses.

"Events like this allow Ontario residents to recycle items that cannot simply be put in a blue bin," said Evan Miller of Miller's Auto Recycling in Fort Erie Ontario, the OARA member who recovered the most tires. "We're delighted to have helped thousands of Ontarians do their part for the environment, and in doing so, help a great charity."

"The success of this initiative demonstrates that Ontarians are ready and willing to make responsible choices for the environment, and given the right opportunities they do," said Andrew Horsman, Executive Director, Ontario Tire Stewardship. "Ontario's Used Tires Program and collection events such as these are advancing the effectiveness and reach of scrap tire recycling and processing, and ultimately creating green jobs and innovative new products right here in our own province."

Ontario's Used Tires Program tracks and manages how the approximately 12 million tires sold in Ontario every year are handled once they reach the end of their service life, diverting them from burning and landfill to processors that responsibly recycle the materials into other products, such as carpet underlay. The program also has a mandate to remove existing scrap tire stockpiles around the province.

Prior to the launch of the Used Tires Program, Ontario residents were required to pay a fee to collectors to drop off used their tires, often resulting in stockpiling or illegal dumping. With the launch of the program, Ontarians can now drop off up to four used tires each for free at hundreds of registered collectors located around the province, whereupon they are responsibly recycled by approved processors.

Please visit www.OntarioTS.com for details on registered collectors across the province.

About the Sunshine Foundation
The Sunshine Foundation of Canada makes dreams come true for children living with severe physical disabilities or life-threatening illnesses. For more information, visit www.sunshine.ca.

About OARA
The Ontario Automotive Recyclers Association ( href="http://www.oara.com/">www.oara.com) represents 130 professional auto recyclers across Ontario who recover and recycle end-of-life vehicles for their parts reuse and materials recovery.

About OTS
Ontario Tire Stewardship (www.OntarioTS.ca) is an Industry Funded Organization implementing and operating the approved Used Tires Program, a province-wide scrap tire solution for on-road and off-road tires supplied into the Ontario market, diverting them away from burning and land fill to reuse and recycling.

Image of mountain of tires collected available upon request.

SOURCE Ontario Tire Stewardship

For further information: For further information:

To arrange an interview with a spokesperson from OTS or OARA please contact:

Carrie Makrigiannis

416-969-2750

cmakrigiannis@environicspr.com

Sarah McConnell

416-969-2717

smcconnell@environicspr.com


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