When it comes to TV, Tveeco delivers what's New Tonight

New iPhone app provides curated New TV listings and Premiere alerts

NEW YORK, Sept. 30, 2014 /CNW/ - The best TV programs are new episodes, and that's never more important than when it's a Premiere. With the Fall season in full swing there are a flood of premieres and pilots generating a lot of buzz. The excitement surrounding TV at any time of the year is the anticipation of laughing at unexpected craziness in our favorite comedy or rejoining the next chapter in the adventure of reality TV or dramas. New episodes are what keeps viewers engaged and sharing with friends, but it is not always easy to know in advance when a show is new tonight, and no one wants to miss a premiere.

(Photo: http://photos.prnewswire.com/prnh/20140930/149256)

Introducing Tveeco, a new free iPhone app that provides users with curated listings of their favorite primetime shows, specifically when they are New Tonight.

Tveeco's intelligent design provides users with one-touch functionality and Tveeco does the rest: automatically features favorite shows when they're new tonight, sets alerts for Premieres and Finales, and creates an Episode checklist of each users' unique show selections.

"Watching TV is America's favorite leisure activity, but life's too short to watch repeats. Tveeco is all about making sure you don't miss out on your favorite shows, but equally important is allowing users to plan life knowing what to look forward to each evening," says Dean MacNeil, CMO, Tveeco.

The Tveeco UX (user experience) design is driven by three key insights: viewers want simplicity, instant access to specific TV data, and convenience. When a user opens Tveeco for the first time they can immediately see All shows that are New Tonight in primetime, but can then go to "My Shows" and one-touch customize the entire app to track just their favorite shows.

"There are hundreds of shows on TV but the average viewer only seriously follows 15-20.  Combine that with the reality that 80% of all viewership is in primetime on networks and major cable channels - and you quickly realize the need for a 'TV guide simplified.' The easy personalization makes Tveeco an essential tool that fits the needs of both TV fanatics and casual viewers alike," says MacNeil.

About Tveeco
Tveeco (pronounced: Ta-Vee-Co) is an iOS8 ready free iPhone application developed by TreyCoco Ltd., which debuted in the Apple iTunes store in September 2014. The Tveeco Andorid app is currently in development. Tveeco fits the needs of TV fans, whether they watch one show or 50, and fundamentally simplifies finding and keeping track of favorite TV show airdates.  TreyCoco Ltd., with offices in New York and Toronto, is focused on consumer-centric software and application development for the entertainment industry.

SOURCE: Tveeco Media

For further information:

Ginny Ao
Mansfield Communications
ginny@mcipr.com
(212) 370-5045 ext. 236

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Tveeco Media

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