WestJetters building communities in Puerto Plata, Dominican Republic
CALGARY, Sept. 9, 2014 /CNW/ - WestJet today announced a three-year,
enhanced partnership with Canadian charity Live Different and its Hero
Holiday program, an initiative providing year-round global humanitarian
opportunities in Mexico, Dominican Republic, Haiti and Thailand.
Since 2012, WestJet has supported Live Different with the WestJet Hero Holiday program on an annual basis in the community of Nuevo Renacer, located
near Puerto Plata, Dominican Republic. This year's Hero Holiday, taking
place in October, marks the beginning of a new three-year partnership
with the organization.
"Our goal is to find meaningful ways to extend WestJet's culture of care
into the communities we serve," said Richard Bartrem, WestJet
Vice-President, Communications and Community Relations. "Over the last
18 years, WestJet has supported thousands of charities across Canada
through our WestJet Cares for Kids, WestJetters Caring for Our Community and Airport Giving community investment programs. A new three-year commitment to Live
Different enables us to dig a bit deeper and develop a long-term
relationship with the people of Nuevo Renacer, through the contribution
of our enthusiastic volunteer base and this terrific Canadian charity."
"A successful partnership works when there is an alignment in values and
proven integrity to support those values," said Charles Roberts,
Executive Director, Live Different. "Live Different's mission is to
embrace and inspire a lifestyle that cares for people. WestJet cares
too, and our shared values are why a partnership with WestJet works so
well. We look forward to continuing working and growing alongside
WestJet, while having some fun along the way. Together, I believe we
are making a positive impact."
Over the next three years, WestJet will provide flight vouchers,
WestJetter Hero Holiday volunteers building a minimum of five homes per
year - including homes for eight families in 2014 - and flight discounts for other Hero Holiday participants and Live
Different Academy volunteers. This long-term agreement, along with the
airline's involvement with several other charitable organizations, is
part of WestJet's ongoing commitment to corporate social responsibility
and investing in the communities it serves.
Since the inaugural WestJet trip in April 2012, more than 150 WestJetters have participated in three
Hero Holiday trips, building a total of 15 homes for 15 deserving
families in addition to other community-based enhancements.
About Live Different
Live Different is a Canadian charity that exists to embrace and inspire
a lifestyle that cares for people, not stuff. Live Different
accomplishes this by providing experiential programs that engage lives
on a personal level. These strategically linked programs include high
school motivational presentations, which have impacted over 1.1 million
students; international volunteer trips, which gives volunteers the
opportunity to assist in development projects in Haiti, Dominican
Republic, Mexico and Thailand; and the Live Different Academy, a
gap-year program where young adults are mentored, gain cross-cultural
experience, and are transformed in their thinking, their actions, and
their focus for the future.
For more information or to find out how to participate in their
programs, contact 1-866-432-4464 or visit livedifferent.com
We are proud to be Canada's most-preferred airline, powered by an
award-winning culture of care and recognized as one of the country's
top employers. We offer scheduled service to 90 destinations in North
America, Central America, the Caribbean and Europe.
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airlines representing every major region of the world, we offer our
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2014 Interbrand Canada's Best Canadian Brands (Rank #20)
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2013 Highest equity score: airline, vacation package supplier brands
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2013 Gold Stevie Award Best Transportation Company (American Business
2013 Chairman's Circle Award: WestJet Vacations (CPSC)
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