TORONTO, Sept. 13, 2012 /CNW/ - Today, a group of Toronto-based CEOs and
community leaders joined together under the banner of HRH The Prince of Wales to learn about the issues affecting urban aboriginal youth. Visiting
Miziwe Biik as well as Native Child and Family Services of Toronto, the
group met face to face with aboriginal youth and took part in
activities designed to take them outside their comfort zones and
confront major issues in their communities.
The program is called The Prince's Seeing is Believing (PSiB) and it was
developed by The Prince of Wales over 20 years ago in the United
Kingdom where it has enjoyed great success before being brought to
"This program is about bringing business leaders out from behind their
desks and showing them a side to their city they might not normally
encounter," said team leader Janice O'Born (CEO of The Printing House Charitable Office). "After learning more
about the problems faced by those who live around them, leaders are
then challenged to use their positions to help effect real change".
O'Born speaks from experience. After participating in a PSiB visit last
January to the Yonge St. Mission and UforChange, she led the creation
of an internship program to give troubled youth the chance of a helping
hand up. The Prince of Wales later visited those same agencies and
spoke to both the leaders and youth who participated. This time around
though the focus is squarely on the concerns affecting the growing
number of aboriginal young people who call Toronto home.
Participants included The Hon. David Onley (Lieutenant Governor of Ontario), Mandy Shapansky (Xerox Canada), Carol Wilding (Toronto Board of Trade), Noella Milne (Borden Ladner Gervais), Julie Di Lorenzo (Diamante Urban Corp), Michael Bryant (Ishkonigan Consulting), Jessica LeCroy (Bennett Jones), John MacIntyre (Birch Hill Equity Partners), Sam Mizrahi (Mizrahi Design Build) and Senator Linda Frum.
The day finished with a session where all the leaders were asked to
discuss what they've learned and come up with ways that they and their
organizations can help. The group then resolved to report back to each
other in 4 weeks time on those commitments. The Prince's Seeing is
Believing is run in partnership with the Toronto based Wellesley
Institute and Prince's Charities Canada which is HRH's Canadian
SOURCE: Prince's Charities Canada
For further information:
Matthew J. Rowe, Prince's Charities Canada, 613-298-2396,