MONTREAL, May 14, 2013 /CNW Telbec/ - The Société de Développement du
Boulevard Saint-Laurent (SDBSL) and the LNDMRK agency unveiled the
official programming for the first edition of the MURAL Festival of
public art at a press conference today. The event will be held from
June 13 to 16, 2013, on Saint-Laurent Boulevard in Montreal.
"The MURAL Festival will bring together over 35 local and international
artists to exhibit their work over a 2 km stretch of
street-turned-outdoor gallery," explained Glenn Castanheira, director
general of the SDBSL, which is helping organize the event. "For the
occasion, Saint-Laurent Boulevard will be closed between Sherbrooke
Street and Mount Royal Avenue. This innovative initiative is a true
celebration of creativity that will reaffirm The Main's position as a
Nearly 20 unique murals will be created as part of the event,
transforming the appearance of Saint- Laurent Boulevard for the next
year. Besides the ongoing creation of these works, each evening will
feature a special event where festival-goers can gather and continue to
celebrate creativity together. The programming also includes a series
of family-friendly activities, starting each afternoon of the event.
"A unique event in the north-east region, MURAL will assemble the
world's most avant-garde visual artists and help to reinforce
Montreal's status as a major centre for the arts in North America," noted André Bathalon, communications director for MURAL and a founding
partner of the LNDMRK artistic agency, which created the festival.
The 2013 edition of MURAL will bring together internationally renowned
artists such as Ricardo Cavolo (Spain), ROA (Belgium), Escif (Spain),
Phlegm (England) and Pixel Pancho (Italy), along with numerous Montreal
artists, including Omen, Jason Botkin, Labrona, Other, A'shop, Le
Bonnard, Paria Crew, Skin Jackin, Garbage Beauty, En Masse and Stikki
Finally, Saturday the 15th will be capped by the Oshee & Aga Block
Party, a free outdoor concert featuring DJ Ryan Emsworth, Grandtheft,
Prison Guard, KenLo Craqnuques and Jeanbart & RRKelly. The Block Party
is presented in collaboration with Osheaga.
Full details of the programming are available on the MURAL Festival's
LNDMRK is an artistic marketing agency that develops creative projects and
solutions to promote clients' marketing initiatives that have
significant artistic value.
Established in 2000, the mission of the Société de Développement du Boulevard Saint-Laurent (SDBSL), which represents almost 600 Saint-Laurent Boulevard merchants, owners
and tenants, is to foster the economic, cultural and social development
of The Main between Sherbrooke Street and Mount Royal Avenue.
The MURAL festival is made possible through the financial participation
of the Plateau Mont-Royal borough.
MURAL Festival spokespersons André Bathalon and Glenn Castanheira are
available for interviews.
SOURCE: Société de développement du boulevard Saint-Laurent
For further information:
Dany St-Jean, press officer, Hansen Affaires Publiques, cell: 514-212-5457. Email: firstname.lastname@example.org