Target in Canada : focus on television advertisement.

MONTREAL, Dec. 11, 2013 /CNW Telbec/ - Target arrived in Canada in 2013 and the American retailer expects to open more than 120 stores this year. Since the arrival of Target, has the number of ads broadcast by retailers increased in Canada compared to 2012 ?

The report on Target in Canada shows a comparison between the number of ads aired by retailers in 2012 and 2013. Prepared with Eureka.cc's  ad monitoring module, it shows the total number of ads aired by Target and several of its competitors in Canada : Walmart, Canadian Tire, Sears and the Hudson's Bay Company. Click on Target Report to download.
The report can be used in whole or in part provided the source Eureka.cc service is mentioned.

About CEDROM-SNi

Founded almost 25 years ago, CEDROM-SNi is a pioneer in news aggregation and press information dissemination. CEDROM-SNi's Eureka.cc platform gives  clients high-performing tools so they can efficiently manage strategic information - media monitoring, business intelligence, file sharing, press review dissemination, media analysis, ad placement analysis and information retrieval. The television ads monitoring and analysis service is a key component of the solution : it quickly provides an overview of the advertising strategies of companies.

CEDROM-SNi provides access through its services to more than 10,000 general interest and specialised sources, both Canadian and international, and more than 150,000 television ads, coming from 100 Canadian TV channels.

The company, whose head office is located in Montreal, has a staff of a hundred employees in Canada and France.

SOURCE: CEDROM-SNI

For further information:

Marie-Hélène Boucher
(514) 278-6060
marie-helene.boucher@cedrom-sni.com 

Monique Perron
(514) 278-6060
Monique.perron@cedrom-sni.com

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