Subaru Impreza named Vincentric 2012 Best Fleet Value in Canada

MISSISSAUGA, ON, July 10, 2012 /CNW/ - Subaru Canada, Inc. (SCI) is pleased to announce that the 5-door 2012 Subaru Impreza has earned top honours in the first annual Vincentric Best Fleet Value in Canada awards.

To determine the 2012 Vincentric Best Fleet Value in Canada awards, Vincentric analyzed over 1,700 vehicle configurations in 24 different lifecycle cost scenarios, using eight cost factors including depreciation, fees and taxes, financing, fuel, insurance, maintenance, opportunity cost and repairs. The lifecycle costs were measured in all ten provinces, with the resulting 3,000,000 plus lifecycle cost measurements then reviewed to determine the winning vehicles.

"The Subaru Impreza earned our award in the Wagon segment by showing the lowest lifecycle costs in 21 out of 24 lifecycle scenarios measured, proving to be a strong performer whether annual driving distance was high or low," stated David Wurster, President of Vincentric.  "Our results showed that the key factor in the 5-door Impreza's strong value was its low depreciation costs."

"We are pleased that our award-winning Subaru Impreza has earned yet another accolade," said Shiro Ohta, president and CEO of Subaru Canada. "The Subaru Impreza offers much more than what's expected in a compact car and this achievement further strengthens the confidence Canadians have in the value of our brand."

By analyzing the total cost of ownership of fleet vehicles in Canada, fleet organizations can better evaluate Canadian-specific lifestyle costs in order to make informed vehicle selections. Further information regarding the Vincentric methodology is available at www.vincentric.com.

ABOUT VINCENTRIC

Vincentric provides data, knowledge, and insight to the automotive industry by identifying and applying the many aspects of automotive value. Vincentric data is used by organizations such as Yahoo! Autos, AOL, Cars.com, Chevrolet, Toyota, BMW, Mercedes-Benz, Kiplinger.com, Business Fleet Magazine, Volvo, NADA Guides, The AutoChannel.com, and Fleet-Central.com as a means of providing automotive insight to their clientele. Vincentric, LLC is a privately held automotive data compilation and analysis firm headquartered in Bingham Farms, Michigan.

About Subaru Canada, Inc.

Subaru Canada, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Mississauga, Ontario, the company markets and distributes Subaru vehicles, parts and accessories through a network of over 85 authorized dealers across Canada.

SOURCE Subaru Canada Inc.

For further information:

Joe Felstein or Julie Lychak
(905) 568-4959     

Amyot Bachand
Media Relations, Quebec Region          
(514) 691-9276


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