BRAMPTON, ON, Feb. 13, 2012 /CNW/ - (TSX:L) - Introducing the Blue Menu™ panel of specialists - a team brought together to help Canadians make
healthier choices. From shopping and eating smart, to busting nutrition
myths and coping with busy lifestyles, our panel is here to help
support your readers in their journey towards achieving healthier
lifestyles. These Blue Menu™ panel members, featuring chefs, dietitians, mommy bloggers and a
medical specialist, as well as Loblaw's in-house team, are available
for interviews and can provide insight into Loblaw banner store
products and services. Visit pc.ca/bluemenu to learn more about the panel.
Meet the Blue Menu™ Panel of Specialists!
Laura Keogh and Ceri Marsh, Busy Mom Bloggers, Sweet Potato Chronicles
Busy moms, Laura Keogh and Ceri Marsh, are the creators of the popular
blog Sweet Potato Chronicles. Described as the never ending story of the well-fed family, the
insightful blog delivers recipes, health and nutrition information and
parenting tips. Laura and Ceri will be sharing their creative and
healthy food ideas on pc.ca/bluemenu.
Therese DeGrace, Chef
Therese DeGrace is an award-winning, internationally trained chef with a
passion for healthy home cooked food and owner of consulting company,
Kitchen Culture. She has been featured by several media outlets such as
Breakfast Television, Canada AM and Entertainment Tonight, and was
named one of L'Oreal's Mille Femme Magnifique.
Dr. Ali Zentner, Internal Medicine and Obesity Specialist
Dr. Ali Zentner is a specialist in Internal Medicine and Obesity in
Vancouver and is a strong advocate for lifestyle intervention in the
treatment of diabetes and hypertension. Dr. Zentner was an expert on
CBC's hit television series Village on a Diet and is a consultant and regular contributor for CBC's LIVE RIGHT NOW campaign. Dr. Zentner can offer helpful lifestyle information for
disease management and prevention.
Maria Thomas, Registered Dietitian
Registered Dietitian and owner of Urban Nutrition, Vancouver-based Maria
Thomas creates and oversees the nutrition regimens for the hit
television show The Last 10 Pounds Bootcamp and was the Nutrition Expert on CBC's Village on a Diet. An expert in weight and cholesterol management, and overall healthy
eating, Maria will share her best tips for eating right.
Nathalie Regimbal, Mommy Blogger and Dietitian
A Montreal mom of three, Nathalie is a dietitian/nutritionist, writer
for MamanPourLaVie.com and published author of multiple cookbooks.
Nathalie offers great healthy meal ideas that are easy to prepare and
tips on how to teach kids about making healthy food choices.
Chef Caroline Dumas
Quebec's Caroline Dumas, a well-known chef, TV personality and
restaurateur of six establishments has been cooking up a storm all over
Quebec airwaves. Caroline is a regular guest on both TV and radio
programming and has participated in televised segments for the President's Choice® line of products. She's eager to share her quick and delicious healthy
recipes for today's busy families.
Loblaw Companies Limited also employs a variety of dedicated specialists
available for interviews:
Tom Filippou, Executive Chef and National Director, President's Choice Cooking Schools
Tom Filippou is responsible for more than 200 President's Choice Cooking Schools across the country. He can provide a variety of healthy
recipe ideas and can demonstrate easy ways to create tasty and
Dana Speers, Executive Chef, Test Kitchen
Her Gemini award-winning experiences on the Food Network have taken chef
Dana Speers on some pretty exciting culinary adventures. But this busy
mom is equally excited to be a chef in the inspiring Test Kitchen for
the development of President's Choice® brand products. Dana is eager to share simple, healthy and kid-friendly
recipes and cooking tips that are perfect for the busy Canadian family.
Martin Patenaude, Chef, President's Choice Cooking Schools
As a chef with the President's Choice Cooking School based in Québec, Martin is just the person to give
advice to home cooks on how to impress families and guests with
brag-worthy meals, proving that sticking to your health goals does not
mean compromising flavour.
Alexis Williams, Health and Wellness Director, Loblaw Companies Limited
Alexis Williams is a registered dietitian who develops health and
wellness services and programs for Loblaw, including the in-store
dietitians program offered at selected Loblaw banner stores. With
experience as a fitness instructor, personal trainer, and nutrition
counsellor, Alexis has a wealth of advice to offer on healthy living.
Tina Stewart, Registered Dietitian
Tina Stewart is a registered dietitian for the President's Choice® product development team. As a busy Toronto mom of two, Tina has a
number of tips to offer for choosing healthier foods and filling your
grocery cart with them.
Anne-Marie Armstrong, Registered Dietitian
Anne-Marie is a Halifax-based mom who can provide nutritional tips such
as how to introduce your child to new foods and ensure that picky
eaters get all the nutrients they need. Plus, as a registered dietitian
for the President's Choice® product development team, Anne-Marie can suggest healthy and easy
weeknight meal ideas that the whole family will love.
Bobbi Reinholdt, Senior Vice President, Pharmacy, Loblaw Companies
Bobbi Reinholdt is a pharmacist and leader of the Pharmacy team and
nearly 500 pharmacy locations in Loblaw banner stores. She is committed
to providing consumers with a pharmacy experience that focuses on food
and nutrition as a complimentary solution to health. Bobbi is available
to discuss how Canadians can build a trusting relationship with their
pharmacists and how they can look to them for support on their journey
towards a healthier lifestyle.
Our specialists can speak to a variety of topics that meet your
editorial needs for Nutrition Month in March or anytime at all, such
How to choose healthier foods - eating better means shopping better
Easy ways to increase fibre and omega-3 intake and decrease sodium, fat
and sugar in your daily meals
How to manage food allergies in your family
Expert fitness and nutrition advice
Diabetes awareness and meal plans
How to pack more nutrition into school lunches and snacks
Healthy alternatives to classic favourites
Making the most out of your relationship with grocery store pharmacists
As part of the Live Life Well™ program, the President's Choice® Insiders Report® will be in stores on February 23, 2012.
About Loblaw Companies Limited
Loblaw Companies Limited, a subsidiary of George Weston Limited, is
Canada's largest food retailer and a leading provider of drugstore,
general merchandise and financial products and services. Loblaw is one
of the largest private sector employers in Canada. With more than 1,000
corporate and franchised stores from coast to coast, Loblaw and its
franchisees employ more than 136,000 full-time and part-time employees.
Through its portfolio of store formats, Loblaw is committed to
providing Canadians with a wide, growing and successful range of
products and services to meet the everyday household demands of
Canadian consumers. Loblaw is known for the quality, innovation and
value of its food offering. It offers Canada's strongest control
(private) label program, including the unique President's Choice®, no name® and Joe Fresh® brands. In addition, the Company makes available to consumers
President's Choice Financial® services and offers the PC® points loyalty program.
SOURCE Loblaw Companies Limited
For further information:
For more information or to arrange an interview with one of our Live Life Well™ or Loblaw spokespeople, please contact:
Hill+ Knowlton Strategies
Loblaw Companies Limited
Product samples and high-resolution images are available upon request.