Spin Master Takes the Board Out of Games and Rises to #3 in the Category

Spin Master Games Acquires Worldwide Rights to Perplexus™

TORONTO & LOS ANGELES, Feb. 27, 2013 /CNW/ - Spin Master Games is thrilled to announce it is the #3 Games Manufacturer in Annual 2012 according to The NPD Group and has recently acquired the worldwide rights to Perplexus™.

Spin Master Games has seen remarkable growth over the last year. The launch of the new kids game Fibber™ in Fall 2012 was extremely successful and was #1 dollar growth games property in Q4 2012 according to NPD and was nominated for Game of the Year by the Toy Industry Association. Popular games, Hedbanz™ and Logo™, continued to be top sellers, Logo™ being the #1 in family games and Hedbanz™ is the #1 children's game, according to NPD in 2012.

Following these accolades, Spin Master acquired the worldwide rights to Perplexus™. Beginning April 1st, 2013, Spin Master Games will distribute Perplexus™ Epic, Original, and Rookie to specialty and all mass retailers and will be supported by a full marketing campaign this fall.

In addition to Perplexus™, key highlights include Boom Boom Balloon™ for kids and two new exciting family games, Logo Party™ and Hedbanz Act Up™, all available in August.

"Spin Master Games had an amazing year," said Anton Rabie, Co-CEO and Founder. "We are thrilled about our increasing share in the category and look forward to another amazing year as we expand our portfolio through acquisitions of proven brands and continuing to add innovation to our current line, bringing new ways to play games to consumers and retailers globally."

Spin Master Games New for Fall 2013:

Master the challenge of the crazy fun world of Perplexus™! Inside the Perplexus™ Original you'll face 22 feet worth of challenging twists, turns and obstacles! Flip twist and spin Perplexus™ to move the ball along the numbered path. When you fall off the track (Yes, it will happen!) head back to the start and try again. There are multiple levels of difficulty to master! Try the Perplexus™ Rookie and Perplexus™ Epic. They're easy to play, but hard to master. It's a bendy, trendy, can't put it down challenge!

Boom Boom Balloon™ is the kids game that's a real blast! Each player rolls the die and carefully pushes a stick until it clicks. Watch as the balloon squishes and squeezes, stretches and strains. Will the next click of the stick make it pop? You never know when the balloon will go BOOM! If it pops on your turn, you're out!

Hedbanz Act Up™, the game where actions speak louder than words! Each player takes turns putting a card in their headband and must guess their card before time runs out. However, there is a catch. No talking allowed! Watch others act out your card in this hilarious version of the original Hedbanz game. The first player to get rid of their tokens wins!

Logo Party™ is the Party Edition of the popular, award-winning LOGO Board Game! As in the original game, the LOGO Party Edition highlights well-known logos, brands and product mascots. But in this game, there is no trivia. Each team has 20 seconds to figure out Brand names from one of four card categories: Do It!, Draw It!, Describe It!, or Reveal It! The first team to reach the end of the game board wins!

*Source: The NPD Group / Consumer Tracking Service (represents 100% of Traditional Toy Industry Sales)

About Spin Master Games:
A subsidiary of Spin Master Ltd, Spin Master Games was established in 2011 after acquiring the U.S.-based, global games and entertainment company, Imagination Games, known for titles such as Quelf, Quelf Jr., Fact or Crap, Urban Myth, Would You Rather?, Beat the Parents and Battle of the Sexes, the acquisition helped to build a solid roster for the company. Now, with over twenty board, word and card games for kids, adults and families, including the ever-popular and award-winning games, Hedbanz and Stratego, Spin Master Games has become a leading force within the game aisle.  Since its inception, Spin Master Games has become an industry leader, winning many notable awards from organizations such as the National Parenting Center, Dr. Toy, Parents Choice, Family Fun, Mensa, the Canadian Toy Testing Council, Oppenheim Toy Portfolio and has received a prestigious Toy of the Year Award Nomination for Hedbanz in the Game of the Year category. For more information, please visit: www.spinmastergames.com.

About Spin Master Ltd.
A multi-category children‟s entertainment company since 1994, Spin Master has been designing, developing, manufacturing and marketing consumer products for children around the world and is recognized as a global growth leader within the toy industry. Spin Master is best known for such popular brands as boy‟s action phenomena and 2009-2010 Boys Toy of the Year winner Bakugan Battle Brawlers™, and award-winning brands Air Hogs®, Appfinity™, Aquadoodle™, La Dee Da™, Nano Speed™, Spin Master Games™, Tech Deck™, and Zoobles™. The company has also marked an entry into children‟s media with the launch of Spin Master Entertainment, a subsidiary focusing on the design, development and production of television and other media properties. Spin Master employs over 900 people with offices in Toronto, Los Angeles, London, Paris, Hong Kong, Mexico, Munich, Italy, Spain and central Europe. For additional information please visit: www.spinmaster.com.

SOURCE: Spin Master Ltd.

For further information:

Rachel H. Griffin
Director of Global Communications
Spin Master (Los Angeles)
RachelG@spinmaster.com
(310) 871-3919

Stephanie Kerr 
Public Relations Manager
Spin Master (Toronto)
StephanieK@spinmaster.com
(647) 261-6643

Profil de l'entreprise

Spin Master Ltd.

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