SiriusXM Canada Offers Comprehensive Coverage of 2012 CFL Season

  • CFL fans across Canada can follow every game from every team, all the way to the 100th Grey Cup on SiriusXM
  • CFL games now available to Sirius and XM subscribers
  • All Montreal Alouettes games will be available in French

TORONTO, June 28, 2012 /CNW/ - SiriusXM Canada (TSX: XSR), the country's leading audio entertainment company, and the Canadian Football League (CFL) today announced that SiriusXM will continue its broadcast coverage for the 2012 CFL season to bring listeners every game from every team.

Now in its 7th year of the partnership, every regular, post-season and championship CFL game will be available to XM subscribers on XM 160 while Sirius subscribers can catch all the action on Sirius 157. All Montreal Alouettes games will be available for the first time in French on XM 153 and Sirius 154. Broadcasts will also include a half hour pre-game show featuring CFL Commissioner Mark Cohon discussing the latest news from across the league.

"We're excited to be able to offer every game including this year's 100th Grey Cup to Sirius and XM subscribers across the country," said Mark Redmond, President and CEO, SiriusXM Canada. "As one of Canada's sports content leaders, SiriusXM Canada is proud to continue its partnership with the CFL, its teams and fans across Canada and the U.S."

"The 100th Grey Cup season is one our fans surely don't want to miss, and continuing our partnership with SiriusXM gives them another way to catch every minute of every game," said CFL Commissioner Mark Cohon. "We are also pleased that SiriusXM will be offering French broadcasts of all Alouettes games for the first time."

SiriusXM Canada's complete CFL regular season schedule listing is available online at www.sirius.ca/cfl and www.xmradio.ca/cfl.

About SiriusXM Canada
Canadian Satellite Radio Holdings Inc. (TSX: XSR) operates as SiriusXM Canada. SiriusXM Canada is the country's leading audio entertainment company and broadcasts more than 120 satellite radio channels featuring premier sports, news, talk, entertainment and commercial-free music. SiriusXM Canada offers an array of content from the most recognized news and entertainment brands as well as from professional sports leagues including the NHL, NFL, MLB and CFL.

SiriusXM programming is available on a variety of devices including pre-installed and after-market radios in cars, trucks and boats, smartphones and mobile devices, and consumer electronics products for homes and offices. SiriusXM programming is also available online at www.sirius.ca and www.xmradio.ca and on Apple, BlackBerry and Android-powered mobile devices.

SiriusXM Canada has partnerships with every major automaker and its radio products are available at more than 3,000 retail locations nationwide. To find out more about SiriusXM Canada (TSX: XSR), visit our website at www.siriusxm.ca.

About the Canadian Football League
The Canadian Football League is our league. The Grey Cup is our national championship and Canada's largest annual single sporting event. We are proudly preparing for the 100th Grey Cup in 2012. The celebration will span the country and culminate in a tremendous festival and game in Toronto this November. We invite all Canadians to be a part of it.

SOURCE SiriusXM Canada

For further information:

Media contact:
Maricel Dicion
NATIONAL Public Relations
416-848-1446
mdicion@national.ca


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