TORONTO, Dec. 10, 2013 /CNW/ - The Salvation Army 2013 Christmas Kettle
Campaign in the GTA needs to raise $2,000,000 in 14 days to meet its $3
The first Salvation Army Christmas Kettle was used in 1891 on the docks
of San Francisco by Salvation Army Captain Joseph McFee, by 1906 they
had made their way to Canada and are still an effective fundraising
tool for the organization. Belling ringing by volunteers at Christmas
Kettles represents the subtle voice of those in need in our community.
"The Christmas Kettle is a symbol of help and hope to Canadians in the
more than 400 communities in which The Salvation Army works in Canada"
says Andrew Burditt, Spokesperson for The Salvation Army, "By donating
to the Christmas Kettle you're investing in the lives of people in your
community. Your donation will provide practical help that can change a
life…and also give someone a sense of newfound dignity."
The Christmas Campaign helps The Salvation Army provide direct,
compassionate, hands-on service to more than 1.8 million people in
Canada each year, restoring hope and dignity to the most vulnerable in
society. The Salvation Army's annual Christmas Campaign has grown into
one of Canada's most significant and recognizable annual charitable
"The trend toward a cashless society is taking its toll on our Christmas
Kettle donations," says Burditt. "People are no longer carrying cash
in their wallets but prefer to use debit or credit cards to make
purchases. If you don't have cash, please give to a Kettle on-line at FilltheKettle.com and we will email you your charitable tax receipt."
Donations to the 2013 Christmas Kettle Campaign can be made at SalvationArmy.ca, by calling 1-800-SAL-ARMY, at your local kettle, or via mail to The Salvation Army, 1645 Warden Avenue, Toronto ON M1R 5B3. Donors can also give by texting "HOPE" to 45678 from most mobile carriers in Canada.
About The Salvation Army:
The Salvation Army is an international Christian organization that began
its work in Canada in 1882 and has grown to become the largest
non-governmental direct provider of social services in the country. The
Salvation Army gives hope and support to vulnerable people today and
every day in 400 communities across Canada and more than 125 countries
around the world. The Salvation Army offers practical assistance for
children and families, often tending to the basic necessities of life,
providing shelter for homeless people and rehabilitation for people who
have lost control of their lives to an addiction.
When you give to The Salvation Army, you are investing in the future of
marginalized and overlooked people in your community. News releases,
articles and updated information can be found at salvationarmy.ca.
SOURCE: The Salvation Army - Ontario Central Division
For further information:
For further information on The Salvation Army, please contact:
Divisional Secretary for Public Relations and Development
Neil W. Leduke
Divisional Director of Marketing and Communications