MISSISSAUGA, ON, July 16, 2013 /CNW/ - A new poll released today reveals
that Albertans feel conflicted about child labour and how they may be
fueling the tragedy. Commissioned by World Vision a few weeks after the
Bangladesh factory disaster, the Ipsos Reid survey found that 84 per
cent of Albertans think it's easy for Canadians to turn a blind eye to
child labour in developing countries.
The majority of Albertans also misjudged the scale of child slavery
worldwide. On average, Albertans estimated that 11.3 million children
are doing hazardous work. The correct answer, according to the
International Labour Organization, is more than 115 million children
are doing work that is damaging their bodies, minds and well-being.
Many have dropped out of school; many are not able to escape their
A majority of Albertans did not know it's possible to buy fair trade
clothing, wine, jewelry, soccer balls, flowers, seafood and produce
like green peppers and bananas.
"Albertans haven't yet grasped the shocking scale of child labour
worldwide. Their estimate of how many children are toiling in dirty,
dangerous and degrading jobs was 10 times lower than reality," said Cheryl Hotchkiss, senior advocacy manager, World Vision Canada. "It's easy to turn a blind eye to something that's not in your face,
but this research shows Albertans want options to protect children in
other countries from exploitation, just like children in Canada should
"Before I travelled to India I had no idea how horrible life is for
child labourers. Then I met children as young as four who were forced
to collect trash in the Delhi slums for hours every day. No kid should
have to live like this. I urge Canadians to join me and my brothers in
this fight to end child slavery," says Drew Scott, ambassador and co-host of W Network's Property Brothers.
Despite Albertans' perception of child slavery, the poll also showed
they are prepared to take action.
ADDITIONAL POLL RESULTS FOR ALBERTA
78 per cent of Albertans point to Western demand for cheap products as
the driver behind a company's need for cheap labour.
89 per cent said they are willing to pay more for products guaranteed to
be free of child labour. On average, they would pay 23 per cent more
for such products.
75 per cent are disturbed to see children working in the tourism
industry when they're on holiday.
Albertans ranked highest (92 percent) of all Canadians to say they would
be more likely to buy a vacation through a tour operator or hotel that
donates a percentage of revenue to local child protection
VIDEO AND PHOTOS
World Vision recently launched a new campaign, No Child For Sale, which provides resources for Canadians to understand child slavery and become more responsible
consumers. Globally, the aid agency is working to change and enforce
laws, educate children, families and communities about children's
rights and support people to overcome poverty which often leads to
child slavery. Visit NoChildForSale.ca or #nochildforsale.
*These are some of the findings of an Ipsos Reid survey conducted
between May 10 and 17, 2013, in which a sample of 1,924 Canadian adults was interviewed
online. The survey is accurate to within +/- 2.5 percentage points had
all Canadians adults been polled.
World Vision is a Christian relief, development and advocacy
organization dedicated to working with children, families and
communities to overcome poverty and injustice. World Vision serves all
people regardless of religion, race, ethnicity or gender. Visit our
News Centre at worldvision.ca.
SOURCE: World Vision Canada
For further information:
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