New partnership helps businesses get to better know their customers
MELVILLE, NY, Oct. 7, 2013 /CNW Telbec/ - Pivotal Payments, a leading
North American merchant services provider, announces a new partnership
today with Womply, an innovator in data analytics focused on building
powerful products for merchants. Womply's Insights product provides an
easy to understand and actionable dashboard that enables merchants to
monitor important business metrics and strengthen relationships with
Pivotal Payments will provide new and existing clients with Pivotal Merchant Insights to access key performance indicators using an easy to understand grading
scale. One simple dashboard displays analytics on revenue,
transactions, social media and online reputation. Customers can see how
they compare to similar businesses in their geographic area, allowing
them to make informed decisions about how to improve their business
Pivotal Merchant Insights will provide data on:
Revenue and transactions: Track credit and debit card revenue, transactions and average purchase
data to easily and confidently make informed decisions about marketing
campaigns, promotions and pricing.
Online reputation: Track online ratings and reviews from top sites used to discover businesses
where consumers publicly share their experiences.
Social media activity: Track likes, followers, mentions, retweets, posts and comments all in
Compare to other businesses: Compare data aggregated across millions of businesses to track and
measure performance in relation to comparable businesses in the same
"We're constantly looking for new and innovative services that help make
a positive material impact to our clients' bottom line," said Philip
Fayer, president and chief executive officer of Pivotal Payments.
"Womply's services will help our clients retain their current customers
and leverage existing relationships."
Businesses interested in identifying, engaging and rewarding their best
customers will have the option to upgrade to a premium Womply service
called Loyalty Cloud. This upgrade offers merchants a revolutionary way to discover who their
best customers are, rank them based on how much they spend and reward
them for their patronage.
Womply developed Insights and Loyalty Cloud to help merchants better understand their business and customers with no
change in day-to-day operations. "We put merchants first," says Toby
Scammell, co-founder and CEO of Womply. "Our goal is to provide
merchants with powerful analytics and solutions to help them improve
their business. We are excited about our partnership with Pivotal and
look forward to rolling out our technology to their merchants."
Womply is headquartered in San Francisco, California and operates
throughout North America. Womply has been featured in Forbes, Inc., Fast Company and The Washington Post.
Womply helps merchant-focused companies and organizations acquire,
retain, and monetize merchants. Womply enables partners to deliver
immediate value to their existing customers without any new hardware,
software installations, or change in daily operations. To learn more,
visit http://www.womply.com or email firstname.lastname@example.org
About Pivotal Payments
Innovative, reliable and affordable, Pivotal Payments is a leading
provider and processor of merchant services throughout North America.
Pivotal Payments provides to both online and point of sale merchants a
variety of services such as debit and credit card processing,
electronic check conversion, merchant cash advance programs,
loyalty/gift card programs and terminal management solutions. The
company provides these services to small and mid-sized retail
businesses, mail order/telephone order merchants, e-commerce, chain
stores, franchises, restaurants and dealerships. Processing over US $10
billion in annual transactions, Pivotal Payments serves more than
60,000 customers. To learn more, visit http://www.pivotalpayments.com
SOURCE: Pivotal Payments
For further information:
1 877 441-4729 x8001
1 866 337-3362 x24