Padulo Rebrands as a 21st Century Multi-Medium Company

TORONTO and MONTREAL, March 27, 2013 /CNW/ - Padulo today officially launches its new interactive digital platform, highlighted at http://www.padulo.ca/

The website communicates the retail communication company's commitment to harnessing the rapidly evolving 21st century multi-medium landscape. RSS, Twitter and Facebook keep Padulo.ca current.

Padulo has assimilated its emerging digital expertise into a mobile & traditional website that acknowledges its three-decade success as Canada's leading retail agency, with illustrations of its evolving digital capabilities, including:

  • Google Enhanced Search Engine Marketing for mobile & desktop search
  • Mobile Commerce
  • Interactive quantitative social science & marketing
  • Culturally-conscious social media community strategies to multiply digital & traditional media reach &  efficiency

Padulo has also hired online video pioneer Tyler N. Cavell, whose global, multilingual online video company won "Most Innovative Technology Company in Canada" (Financial Post Magazine, Red Herring Canada).  Mr. Cavell will head Padulo's Digital Division, including Global Business.

Padulo CEO Rick Padulo said: "We believe that the future has history and that no medium has ever replaced another.  However, to be a 21st century communications company, we must be a multi-medium company that "Collaboratises™" with traditional and non-traditional media as well as first mover platforms to meet and exceed our client's goals."

"The living, breathing brands of our new & long-standing clients must be platform agnostic."

Tyler Cavell said: "At this juncture of our industry, we have the unique opportunity to leverage the Padulo Edge into new interactive technologies that evolve great brands from having static monologues with customers, to having live dialogues with real-time communities."

About Padulo Integrated Inc. - Founded in 1985 Padulo integrated is a transaction based 21st Century multi medium retail communications company famous for their unique RESULTS not RULES philosophy and COLLABRATISING™ initiatives.

SOURCE: Padulo

For further information:

Interact with Padulo @ www.padulo.ca

Rick Padulo (416) 966-4000 Direct (416)-355-7001 rpadulo@padulo.ca
Tyler Cavell (416) 966-4000  Direct (416)-355-7045 tcavell@padulo.ca

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