Study conducted by BOMBAY SAPPHIRE examines how and with whom Ontario
celebrate the holiday season
TORONTO, Nov. 6, 2013 /CNW/ - Whether it's a work party, family
gathering or festivities with friends, Ontarians love to celebrate the
holidays together. The vast majority of Ontarians spend the holiday
season with family (83 per cent) and close friends (54 per cent);
however, when compared to the rest of the country, they are still more
likely to open up their holiday celebrations to their extended group of
friends (20 per cent) and colleagues (12 per cent).
Regardless of who they are hosting, Ontarians want make sure their party
leaves guests feeling festive. When it comes to being the
host-with-the-most, Ontario residents identified three things are being
key factors for success above all others: food (92 per cent), music (59
per cent) and, of course, a good selection of alcoholic drinks (56 per
"With all the celebrations that occur during the holiday season and the
importance Ontario residents place on a good bar line-up, it's no
surprise that 39 per cent agree they consume more cocktails during the
holiday season compared to any other time of year," said Troy
Gilchrist, winner of the GQ/Bombay Sapphire 2013 Most Imaginative
Bartender Competition Ontario and mixologist at Harbour Sixty
The holiday season is the perfect time to expand your bar menu with some
seasonal flavours and introduce your guests to some new cocktails they
will love. To help Ontarians build out their cocktail list, BOMBAY
SAPPHIRE has teamed up with Gilchrist to develop cocktail recipes
tailored to the tastes and preferences of Ontarians.
Sapphire in a Pear Tree: Once the party starts, no host wants to be stuck behind the bar, which
is perhaps why a third (36%) of Ontarians prefer simple cocktails.
This easy-to-make recipe will make serving guests effortless, while at
the same time infusing your holiday celebration with a bit of true
Canadiana - maple syrup. With half (49 per cent) of Ontarians
preferring sweet cocktails to any other flavour profile, having this
recipe on your bar menu will help ensure your guests find a cocktail
they will want to drink all night.
Bombay Buttered Toddy: Every host wants to ensure they have something on their menu that will
please all their guests and this recipe is just that - a balanced blend
of the three ingredients Ontarians say they are most interested in
trying in a cocktail this holiday season: Eggnog (38%), Apple Cider
(37%) and Butter Rum (30%). Offering this recipe as a welcome cocktail
for your guests will help warm them up and get them in the festive
spirit from the moment they arrive.
Sapphire & Saints: Nothing says a holiday celebration like popping a bottle of champagne.
With 41 per cent of Ontarians stating they like to include "bubbly" in
their holiday entertaining, this recipe allows hosts to get creative
and provide their guests with a drink they're sure to remember all year
"The basis of any good holiday cocktail is a spirit that is uniquely
refined and has a delicately balanced flavour profile, such as BOMBAY
SAPPHIRE Gin," says Gilchrist. "It truly is the ultimate spirit to
marry with a wide variety of ingredients, allowing even the most
inexperienced cocktail creators to appear as master mixologists to
Whether you're a master in mixology or cocktail creator in training,
taking care of guests goes beyond providing them with delicious
cocktails. Being the perfect host also includes catering to those who
either don't consume alcohol or are acting as the designated driver for
the night. This can be done by providing a variety of non-alcoholic
drinks that are still festive and fun and by ensuring that all of your
guests have a safe way home by calling taxis and having public
transportation schedules readily available.
For images and recipes, please click here.
About BOMBAY SAPPHIRE - bombaysapphire.com
BOMBAY SAPPHIRE is the world's fastest growing premium gin and number
one premium gin in Canada by value and volume. Based on a secret 1761
recipe, BOMBAY SAPPHIRE Gin is created by perfectly balancing a unique
combination of 10 hand-selected exotic botanicals from around the
world. The natural flavours of the botanicals are captured through a
delicate distillation process called Vapour Infusion which results in
the tantalising, smooth and complex taste that is BOMBAY SAPPHIRE.
Enjoy BOMBAY SAPPHIRE responsibly. BOMBAY SAPPHIRE, the BOMBAY SAPPHIRE bottle design and device are trademarks and/or registered trademarks.
About the survey:
From October 9th to October 10th 2013 an online survey was conducted among 1,487 randomly selected
Canadian adults who are Angus Reid Forum panelists. The margin of
error—which measures sampling variability—is +/- 2.5%, 19 times out of
20. The results have been statistically weighted according to
education, age, gender and region (and in Quebec language) Census data
to ensure a sample representative of the entire adult population of
Canada. Discrepancies in or between totals are due to rounding.
SOURCE: Bombay Sapphire
For further information:
For media inquiries or interview requests, please contact:
Kate Kurys | Citizen Optimum | 416.934.8020 | email@example.com