TORONTO, July 18, 2012 /CNW/ - NextSportStar.com, one of the world's largest online sports communities, today announced
it is joining USA TODAY Sports Digital Properties, a division of the
USA TODAY Sports Media Group. The partnership will offer opportunities
and benefits for both parties in terms of content, traffic and
advertising. Some of the other properties under USA TODAY Sports
Digital Properties include BNQT action sports properties, MMAjunkie.com and its associated UFC and mixed martial-arts properties, and the Big
Lead Sports properties. The result is one unified collection of premium
sports inventory that allows advertisers to reach sports enthusiasts at
scale while providing unique and extensive targeting opportunities.
VSince its launch a year ago, NextSportStar.com has quickly become the one-stop social, entertainment and radio/TV hub
with a worldwide total of over 80 million visitors and an average of 6
million unique visits monthly. And recently, NextSportStar.com launched provocative and engaging exclusive live RadioTV broadcasts
that are free to watch and in which members can interact with the
programs' hosts with text questions.
The USA TODAY Sports Media Group is currently the fourth-largest digital
sports audience with approximately 20 million unique monthly users,
according to the June comScore report. "Nextsportstar.com is a compelling and unique digital property with an engaging and
enthusiastic audience, and USA TODAY Sports Digital Properties is
excited to have it as part of our portfolio as we help agencies and
advertisers drive sales and build awareness" said Clay Walker, Vice
President of USA TODAY Sports Media Group.
USA TODAY Sports Digital Properties is comprised of national, local and
enthusiast sport audiences; 11 directly owned and operated digital
sports properties; 500 exclusive representative and partner sites; and
15 sports channels dedicated to reaching vertical sport enthusiasts.
Channels include: the National Hockey League (NHL), National Football
League (NFL), National Basketball Association (NBA), Major League
Baseball (MLB), NCAA Football (NCAAF), NCAA Basketball (NCAAB),
National Association for Stock car Auto Racing (NASCAR), Fantasy Sports
Soccer, High School/Prep, Hispanic, Action, Outdoor, Lifestyle and
Mixed Martial Arts (MMA)/Ultimate Fighting Championship (UFC).
Combining the best of Facebook and Twitter in one site, NextSportStar.com delivers a unique social experience and sense of community rich in
online content. Launched July 2011, NextSportStar.com has continued to grow at a fantastic pace due to an aggressive strategy
of on-going user-centric growth and expansion.
In addition to NextSportStar.com RadioTV, other popular features with fans include:
Uploading videos and photos within their personal profiles
Playing online sports-related games
The ability to socialize and immediately share interests in more than
NextSportStar.com is unswerving in its desire to provide over-and-above involvement to
its members. As the one-stop portal for social communications and
entertainment on the web, NextSportStar.com fans worldwide can continue
to expect the best social experience and sense of community available.
For further information:
Visit www.nextsportstar.com or contact Mike Cecere, firstname.lastname@example.org, direct phone line 416-712-4831