OTTAWA, Jan. 26, 2012 /CNW/ - The Forest Products Association of Canada
(FPAC) says the opening of the world's first nano-crystalline cellulose
(NCC) plant in Canada is clear evidence of the rapid transformation of
the forest sector and its growing role in the emerging bio-economy.
Leading edge research by FPInnovations has led to the official opening
today of the CelluForce plant in Windsor Quebec which will fabricate
NCC for eventual use in such products as paints and coatings, films
and barriers, textiles, and composites.
"This kind of development underscores the new business model that
consolidates the economics of wood and pulp and paper production with
the extraction of innovative new bio-energy, bio-chemicals and
bio-materials," says the President and CEO of FPAC, Avrim Lazar.
"Extracting more value from every tree harvested is going to have an
extraordinary impact for Canada economically, environmentally and
FPAC, with the collaboration of FPInnovations, had led a breakthrough
study called the New Face of the Canadian Forest Industry: the Emerging Bio-Revolution that did exhaustive research on how to best position the next generation
forest products industry. It concluded that the forest products
industry in Canada was uniquely position to take advantage of the new
bio-economy and exploit a potential global market of $200 billion for
bio-products made from renewable wood fibre.
"There is an immense economic potential that will keep Canada's forest
industry and communities that depend on it on a strong footing for both
today and tomorrow." says Lazar. "Governments have been welcome
partners in the exciting re-invention of our industry and we welcome
their continued support to help us compete with forest industries in
other countries that are also aggressively pursuing these
FPAC has also set up the Bio-Pathways Partnership Network to bring
together sectors such as the chemical, energy, auto and aerospace
industries to promote collaboration with forest products companies on
the new innovative products.
"With this new network, we are inviting other sectors to partner with
FPAC members to take advantage of the potential of the bio-economy with
exciting new products, new technologies and new markets." says Lazar.
"It's now time to embrace the growing potential of the new forest
FPAC provides a voice for Canada's wood, pulp, and paper producers
nationally and internationally in government, trade, and environmental
affairs. The $57-billion-a-year forest products industry represents 2%
of Canada's GDP and is one of Canada's largest employers operating in
hundreds of communities and providing 240,000 direct jobs across the
SOURCE FOREST PRODUCTS ASSOCIATION OF CANADA
For further information:
Executive Director, Public Relations
Forest Products Association of Canada
email@example.com 613-563-1441 x313
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