MONTREAL, Nov. 7, 2013 /CNW Telbec/ - National Bank is proud to support
the "My Giving Moment" campaign promoting philanthropy and volunteerism
that was launched by His Excellency the Right Honourable David
Johnston, Governor General of Canada. The Bank will contribute $100,000
to the initiative for each year of the campaign, for a total of
The goal of this initiative is to foster all forms of giving in
Canadians. Whether it is through donating money or volunteering for a
non-profit organization, "My Giving Moment" will target the entire
population, with a view to creating a true giving culture across the
country. To do so, the project relies on the support of its partners,
including National Bank. The program's leaders will also be launching a
multimedia campaign with the message, "Hey, I'm going to do that!"
Each year, National Bank provides substantial support to the community,
notably with its One for Youth program that supports initiatives for young people from birth to age
25. In 2013, twelve regional committees were created across Canada to
select from among 1,600 youth projects. This year, $1 million will be
distributed as part of this program.
Aside from its donations and sponsorships program, specific distinctions
are awarded each year to National Bank employees who have exhibited
outstanding volunteerism. The André-Bérard Award, named in honour of a
former National Bank president who served from 1990 to 2002, is the
highest recognition in the employee volunteer program.
For more information on the many causes and events National Bank
supports as part of its commitment to the communities it serves, please
consult our Social Responsibility Report at www.nbc.ca/socialresponsibility.
About National Bank of Canada
With $187 billion in assets as at July 31, 2013, National Bank of Canada
(www.nbc.ca) together with its subsidiaries, forms one of Canada's leading
integrated financial groups, and has been named among the 20 strongest
banks in the world by Bloomberg Markets magazine. The Bank has close to
20,000 employees and is widely recognized as a top employer. Its
securities are listed on the Toronto Stock Exchange (TSX: NA). Follow
the Bank's activities via social media and learn more about its
extensive community involvement at clearfacts.ca and commitment.nationalbank.ca.
SOURCE: National Bank of Canada
For further information:
(The telephone number provided below is for the exclusive use of journalists and other media representatives):
Chief Advisor - Public Affairs