TORONTO, June 18, 2012 /CNW/ - Toronto based brand experience agency
Immersion Media is pleased to announce their recent acquisition of The
Eventrix Partnership, a national leader in large-scale Event Production
and Public Relation services.
"We're thrilled to be merging Eventrix with the Immersion team." said
Immersion Media Partner and Group Account Director, Rich Padulo. "We've
been working with them for years, so joining forces was a natural
evolution. Immersion Media and Eventrix together have executed turnkey
programs within all business categories, from automotive to financial
institutions to packaged goods and retail. We're definitely looking
forward to putting their large-scale event and public relations
expertise to work by coupling it with our experience in activations,
sponsorship and digital and mobile medias. We're betting on this
expanded service offering being of great value to our Clients and
For Clients, working with the newly revamped Immersion Media means
they'll have one-stop access to wider avenues and opportunities for
integrated brand experiences. According to Greg Cosway, President of
Eventrix, the move over to Immersion was a logical and effortless step.
"This merger pairs our skill set with a truly dynamic team," Cosway
explained. "It gives our Clients an expanded breadth of services and
what I believe to be one of the best in class offerings in our field.
We have an integrated value proposition with all these services now
found under one roof. All this, while still offering our traditional
capabilities, and letting Clients continue to deal with people they
have come to know and love. The move is really a win-win for our team
and our clients alike."
As a result of the merger, Immersion Media moved into a bright new
office space in Toronto's Liberty Village district. The larger space
allows the newly expanded company to continue to build its profile as a
leader in brand experiences and events.
Immersion Media is an above and below-the-line full service agency that
develops brand affinity via traditional, online, mobile, and in-person
experiences. Please visit us at: www.immersionmedia.ca
Image with caption: "Immersion Media acquires The Eventrix Partnership (CNW Group/Immersion Media)". Image available at: http://photos.newswire.ca/images/download/20120618_C9104_PHOTO_EN_15166.jpg
SOURCE Immersion Media
For further information:
Rich Padulo: 416.418.2007 or email email@example.com