Healthier, more active lifestyles help students achieve
EDMONTON, Oct. 10, 2013 /CNW/ - More than 11,000 students from across Alberta will celebrate World Spine
Day (October 16) by participating in the launch of a brand new music
video that encourages youth to get up and get moving.
Hosted by Ryan Jespersen of Breakfast Television Edmonton, the
Straighten Up Alberta (SUA) music video will premiere province-wide
through a live YouTube broadcast, allowing schools from across Alberta
to be part of the event. In addition to the music video, students will
participate in a group stretch and enjoy a live performance of Stretch Lee, the SUA theme song, performed by Alberta youth.
SUA is a public education program from Alberta's chiropractors designed
to increase awareness of strong posture and help to strengthen posture
to improve spinal health. "As a health profession, we recognize that
encouraging students to be more active and lead a healthy lifestyle can
enhance their ability to learn and achieve," says Dr. Kelly Fleck, an
Edmonton area chiropractor.
"Student lifestyles are increasingly sedentary and the addition of more
technology only adds to the problem," says Dr. Fleck. "We're seeing
postural issues developing earlier in life, especially with things like
text neck (hunching over while texting)."
Bringing SUA to schools and encouraging students to be more active and
conscious of their spinal health and posture will have lasting positive
effects. Schools can learn more about SUA and the music video premiere
The Alberta College and Association of Chiropractors regulates the
chiropractic profession in Alberta under the Health Professions Act and
is firmly committed to its mandate of protecting the public, ensuring
accountability and improving Albertans' health and well-being. www.albertachiro.com
How do day-to-day tasks affect posture?
many back problems are the product of bad posture resulting from poor
poor posture is caused by:
long periods of inactivity
being glued to televisions and computers
being hunched over desks and electronic devices
jobs that require repetitive, physically taxing activities (including a
lot of bending forward and lifting)
Who is affected by poor posture?
poor posture can negatively impact anyone, young and old
What are the long-term effects of poor posture?
hunchback look from tightening and rounding in the muscles that sweep
from underarms across the back
strain and pain in your lower back
tightening in your legs
if permitted to develop in younger individuals, poor posture can
decrease fitness and activity levels resulting in the potential for
increased health problems later in life
What is Straighten Up Alberta?
a web-based, public education program
series of easy-to-perform stretching movements, takes only minutes per
helps Albertans develop better posture and improve their spinal health
can be used by anyone as a warm-up, cool down, stand-alone routine or
can be practiced anytime, anywhere, no equipment required
Why do Straighten Up Alberta?
Straighten Up Alberta is specifically designed and completely dedicated
to improving posture and spinal health
when evaluated in the US, of the study participants who practiced
Straighten Up for five weeks:
83% reported improved their posture,
78% reported strengthened core muscles, and
80% reported their backs were more comfortable from sitting and standing
SOURCE: Alberta College and Association of Chiropractors
For further information:
Tara Madden, Public Relations Coordinator
Alberta College and Association of Chiropractors
780.420.0932 (office) /780.999.8047 (cell)