TORONTO, Jan. 26, 2012 /CNW/ - Unilever Canada announced today the sale
of its Don Valley site to First Gulf Corporation. The site is a 28.5
acre property located immediately east of the Don Valley Parkway at the
The site was formerly a soap factory first established in 1892 by Lever
Brothers. Lever Brothers was a pioneer in producing the first
individually wrapped, hand-sized packages of soap which were an
important step forward in improving daily hygiene in the late 19th century.
"We are delighted that First Gulf has acquired the site and that they
will bring their significant expertise to the future development of
this important downtown Toronto location on the waterfront," said John
Coyne, Vice President of Legal and External Affairs of Unilever Canada.
David Gerofsky, CEO of First Gulf Corporation stated "We are thrilled to
have acquired this site and we are looking forward to redeveloping it
into a vibrant business area to the benefit of all Torontonians."
"Waterfront Toronto welcomes today's announcement and congratulates
Unilever on the sale," said John Campbell, President & CEO of
Waterfront Toronto. "First Gulf is part of the Great Gulf Group which
has proven itself to be a solid development partner with us on its
Monde development on the waterfront. It is a company that responds to
the design, sustainability and community building objectives that
Waterfront Toronto is implementing across the waterfront. We are
pleased to see the momentum with which private development is
contributing to the revitalization of our waterfront. "
Unilever is one of the world's leading suppliers of fast moving consumer
goods with strong operations in more than 100 countries and sales in
180. With products that are used over two billion times a day around
the world, we work to create a better future every day and help people
feel good, look good and get more out of life with brands and services
that are good for them and good for others. In Canada the portfolio
includes brand icons such as: Axe, Becel, Ben & Jerry's, Bertolli,
Breyers, Degree, Dove personal care products, Good Humor, Hellmann's,
Klondike, Knorr, Lipton, Nexxus, Noxzema, Popsicle, Q-Tips, Ragu,
Skippy, St. Ives, TIGI, TRESemmé, and Vaseline. All of the preceding
brand names are registered trademarks of the Unilever Group of
Companies. Unilever Canada employs more than 1,600 people generating
over $1 billion in sales in 2011. For more information, please visit www.unilever.ca.
About First Gulf Corporation
The First Gulf Corporation (www.firstgulf.com) includes First Gulf, Great Gulf Homes, Great Gulf Condominiums, Ashton
Woods Homes, and Taboo Resort. Since 1975, First Gulf has been building
commercial developments across the GTA. First Gulf has been active in
Toronto's downtown commercial sector and is currently undertaking the
adaptive reuse and renovation/addition of 333 King St E, the offices of
the Toronto Sun and the new Canadian headquarters of Coca Cola Canada.
SOURCE Unilever Canada Inc.
For further information:
CEO, FIRST GULF CORPORATION
D: (416) 774-2223
C: (416) 523-1165
VP and General Counsel, Unilever Canada
D: (416) 963-4009
C: (416) 200-4776
Communications Manager, Unilever Canada
D: (416) 415-3141
C: (416) 529-0645