TORONTO, ON and MARSEILLES, France, Jan. 23, 2012 /CNW/ - Foraco
International SA (TSX: FAR) (the "Company" or "Foraco"), a leading global provider of diversified
drilling services, announced today it has engaged Fleishman-Hillard,
one of the world's leading strategic communications firms, to partner
in the development of a communication strategy to communicate relevant
company news to key stakeholders.
"Foraco is a company that operates on the founding principles of
integrity, innovation, and involvement," says Daniel Simoncini,
Chairman and CEO of Foraco. "We have a long history of high
performance, our employees do outstanding work and are incredibly
talented, yet our achievements have not yet been widely shared. This
year marks our 50th anniversary; this is the perfect time to share our achievements and
celebrate Foraco's contributions to the drilling industry."
Foraco was founded in the early 1960's and has grown both organically
and through acquisition by proving itself as an industry leader in
drilling for the mining sector.
"We made the decision to engage Fleishman-Hillard not merely to
highlight Foraco's work but to raise awareness of the drilling industry
and the intricacies of this business," says Jean-Pierre Charmensat,
Vice-CEO and CFO of Foraco. "The business of drilling is absolutely
crucial to a successful mining project, and it's rewarding work for our
employees because they really have the opportunity to demonstrate their
highly diverse and sophisticated skill sets."
Fleishman-Hillard's mandate will cover Foraco's key regions and will
focus on internal and external communications. The company will be
appearing at this year's Prospectors & Developers Association of Canada
(PDAC) Convention March 4th to 7th, 2012 where Mr. Simoncini, Mr. Charmensat, and their team will be
sharing company news in more depth.
"From pioneering new technology, to providing fresh water for
communities in need, to investing in a strong and stable workforce,
Foraco is more than just a drilling company," says Bill Walker, General
Manager of Fleishman-Hillard Toronto. "We are excited to help share the
rich history, current projects, as well as communicate Foraco's plans
for the road ahead, and reshape what a drilling company means in the
eyes of its stakeholders."
Foraco International SA (TSX: FAR) is a global leading drilling services company that provides turnkey
solutions for mining, energy, water and infrastructure projects.
Supported by its founding values of integrity, innovation and
involvement, Foraco has grown into the third largest global drilling
enterprise with operations in 22 countries across five continents. For
more information about Foraco, visit www.foraco.com.
Fleishman-Hillard Inc., one of the world's leading strategic
communications firms, has built its reputation on creating integrated
solutions that deliver what its clients value most: meaningful,
positive and measurable impact on the performance of their
organizations. The firm is widely recognized for excellent client
service and a strong company culture founded on teamwork, integrity and
personal commitment. Based in St. Louis, the firm operates throughout
North America, Europe, Asia Pacific, Middle East, Africa and Latin
America through its 80 owned offices. For more information, visit the
Fleishman-Hillard website at www.fleishmanhillard.com.
Fleishman-Hillard is a part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com). Omnicom is a leading global advertising, marketing and corporate
communications company. Omnicom's branded networks and numerous
specialty firms provide advertising, strategic media planning and
buying, interactive, direct and promotional marketing, public relations
and other specialty communications services to more than 5,000 clients
in more than 100 countries.
Caution concerning forward-looking statements
This press release may contain "forward-looking statements" and
"forward-looking information" within the meaning of applicable
securities laws. These statements and information include estimates,
forecasts, information and statements as to management's expectations
with respect to, among other things, the future financial or operating
performance of the Company and capital and operating expenditures.
Often, but not always, forward-looking statements and information can
be identified by the use of words such as "may", "will", "should",
"plans", "expects", "intends", "anticipates", "believes", "budget", and
"scheduled" or the negative thereof or variations thereon or similar
terminology. Forward-looking statements and information are
necessarily based upon a number of estimates and assumptions that,
while considered reasonable by management, are inherently subject to
significant business, economic and competitive uncertainties and
contingencies. Readers are cautioned that any such forward-looking
statements and information are not guarantees and there can be no
assurance that such statements and information will prove to be
accurate and actual results and future events could differ materially
from those anticipated in such statements. Important factors that
could cause actual results to differ materially from the Company's
expectations are disclosed under the heading "Risk Factors" in the
Company's Annual Information Form dated March 31, 2010, which is filed
with Canadian regulators on SEDAR (www.sedar.com). The Company expressly disclaims any intention or obligation to
update or revise any forward-looking statements and information whether
as a result of new information, future events or otherwise. All
written and oral forward-looking statements and information
attributable to us or persons acting on our behalf are expressly
qualified in their entirety by the foregoing cautionary statements.
SOURCE Foraco International S.A
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