CIBC presents Student Life Network's cross-campus search for next
TORONTO, Feb. 28, 2012 /CNW/ - Student Life Network launched its 'Open
for Lights' contest today giving students at over 60 university and
college campuses in Canada a chance to win a concert for their school
by Juno award-winner Lights, along with a chance to show off their
"We are in search of Canada's next singing sensation and are excited by
the response from all of our Student Life Network schools," said
Stephen Sills, Creative Director Student Life Network. "The response
has been incredible and the competition has already identified some
fantastic talent. I look forward to finding Canada's best and
rewarding them with a free show for their school and the chance to open
"The Student Life Network is growing its College and University base at
an incredible pace. We began launching our Private Student Social
Networks in January 2011 and already have 60 campuses live with take up
rates of up to 40%," said TJ Donnelly, CEO of Student Life Network.
"Student Life Network has a unique and highly desirable market position
in its niche. Its online community represents a highly sought after
demographic for advertisers to engage with in the social media arena."
The three week talent contest, sponsored by CIBC, seeks to identify the
best solo artist at each school across Canada and reward the Grand
Prize winner with a free concert for their school by Juno Award winning
artist Lights. Even better, the winning student will get to open the
show and showcase his or her talent.
"CIBC is proud to present Student Life Network's 'Open for Lights'
contest - the search for the next singing sensation on Canadian college
and university campuses," said Veni Iozzo, CIBC Senior Vice-President
of Marketing & Strategy. "We are thrilled to celebrate Canadian Music
Week by sponsoring the Student Life Network's initiative, which gives
students a chance to showcase their musical talents, win a Lights
concert for their school and be the opening act for the Juno
Students at each school will vote on a representative using Student Life
Network's polling platform. A panel of celebrity judges will select
the grand prize winner. Any unsigned artist at any school with a
Student Life Network is eligible to enter by uploading their video to
the contest via YouTube or Vimeo and sharing their video within their
school's private social network to garner a fan base and votes. For
details, visit the Open for Lights website.
About Student Life Network
Student Life Network is the leading provider of private student social networks- exclusive
spaces for the campus community to connect and share - to college and
universities across Canada. It provides a marketplace, discounts,
clubs, events, discussions, polls, contests, picture and video sharing
and a safe place for students to connect with each other. Access is
granted only to those that have a valid student ID or email address.
CIBC (TSX: CM) (NYSE: CM) is a leading North American financial
institution with nearly 11 million personal banking and business
clients. CIBC offers a full range of products and services through its
comprehensive electronic banking network, branches and offices across
Canada, and has offices in the United States and around the world. For
information on CIBC's free banking offer for students, please visit cibc.com/ca/chequing-savings/advantage-for-students.html.
Lights is a Canadian singer-songwriter. She won the 2009 Juno Award for
Best New Artist. On October 4, 2011, Lights' second studio album, Siberia, was released online to US and Canadian iTunes stores. The first
single off of the album, "Toes", was released on 16 August to iTunes.
SOURCE Student Life Network
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