GUELPH, ON, Oct. 28, 2013 /CNW/ - Local communities across Canada are
about to find out the difference that co-operatives can really make in
their communities with the announcement this morning of the winners of
The Co-operators National Co-op Challenge. This social media contest
allowed small and emerging Canadian co-ops to compete for a share of
$200,000 in prize money. The eight winning co-ops each received $25,000
to support the growth and development of their business.
Each finalist produced a short video about their co-op, how it benefits
their community and the projects that would be supported with the prize
money. Following the co-operative democratic model, the Canadian public
was given a say in choosing the winners by voting for their favourites.
The two co-operatives in each of the four regions that garnered the
most votes during the month-long voting period were declared the
Thousands of Canadians got involved and cast their votes for the co-ops
they felt would make the biggest impact in their communities. The
winning co-ops are:
Acadian Crafts and Cuisine (Coopérative Artisanale de Chéticamp)
Valley's Best Co-operative Limited (Wolfville, N.S.)
Café Cambio Coopérative de Travail (Chicoutimi)
Les Grands Rangs, coopérative de solidarité des terroirs de Portneuf
Come As You Are (Toronto)
The Mustard Seed Co-operative Grocery (Hamilton)
Cedar Opportunities Cooperative (Nanaimo, B.C.)
Victory Gardens Co-op (Vancouver, B.C.)
In addition, a grand prize winner was drawn at random from among the
eight winning co-ops. The lucky co-op was Acadian Crafts and Cuisine of
Chéticamp, Nova Scotia, which will receive a professional video shoot
and additional marketing and public relations consultation services
from The Co-operators.
"All of the contestants are small and emerging locally owned and
controlled co-operatives that respond to needs in their communities,"
said Kathy Bardswick, president and CEO of The Co-operators. "They
mirror the diversity of the co-op sector in Canada, showing that there
are values-based alternatives driven not by profit, but by a desire to
serve their members and promote a more fair, equitable and inclusive
society. Congratulations to all!"
About The Co-operators:
The Co-operators Group Limited is a Canadian-owned co-operative with
more than $33 billion in assets under administration. Through its group
of companies it offers home, auto, life, group, travel, commercial and
farm insurance, as well as investment products. The Co-operators is
well known for its community involvement and its commitment to
sustainability. The Co-operators is listed among the 50 Best Employers
in Canada by Aon Hewitt; Corporate Knights' Best 50 Corporate Citizens
in Canada; and the Top 50 Socially Responsible Corporations in Canada
by Sustainalytics and Maclean's magazine. For more information visit www.cooperators.ca.
SOURCE: The Co-operators
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