To support National Diabetes Awareness Month, Ivanhoé Cambridge partners
with Canadian Diabetes Association for a responsible shopping
MONTREAL, Nov. 21, 2013 /CNW Telbec/ - Ivanhoé Cambridge unveiled plans
and activities today for the "Black Friday" shopping celebration at Mic
Mac Mall and in 31 of its other shopping centres across Canada.
7 a.m. doors open!
Mic Mac Mall will open at 7:00 a.m. on November 29, 2013.
Throwaway Thursday: Gift cards to the first 200 shoppers who donate to
To mark the occasion of Black Friday shopping gaining popularity across
Canada, Ivanhoé Cambridge is collaborating with Clothesline and the
Canadian Diabetes Association to encourage consumers to shop
responsibly. On Throwaway Thursday, November 28, the public is
encouraged to make room for Black Friday purchases in order to make a
donation: the first 200 shoppers on November 29 who bring a donation of
gently used clothing and footwear to Clothesline will receive a $10
Shopping centres will continue to encourage customers to donate their
gently used clothing during Black Friday and through December 5.
About the Clothesline program
100 percent of net proceeds raised by Clothesline directly support the
Canadian Diabetes Association and world-leading diabetes research,
education, advocacy and important programs like D-Camps.
"We're excited to increase our Black Friday activities this year by
promoting the event through a responsible approach," said Joanne Ross,
Director, Regional Marketing, Central, Ivanhoé Cambridge. "In the true
Canadian way, we're encouraging shoppers to give back to the community
and contribute to fight a growing public health issue."
More promotions and discounts
Several participating retailers will also offer shoppers significant
promotions and discounts. Shoppers are encouraged to visit Mic Mac
Mall's website and social media platforms for more information: www.micmacmall.com
Campaigns across Canada
To find out more about Ivanhoé Cambridge's Black Friday activities in 32
of its shopping centres across Canada, please visit www.ivanhoecambridge.com/BlackFriday2013.
About Ivanhoé Cambridge
Ivanhoé Cambridge is a world-class real estate company that leverages
its high-level expertise in all aspects of real estate including
investment, development, asset management, leasing and operations, to
deliver an optimal return for its investors. Through its multiple
subsidiaries, its assets in more than 20 countries were valued at over
Cdn$35 billion as at December 31, 2012. Ivanhoé Cambridge is a real
estate subsidiary of the Caisse de dépôt et placement du Québec (lacaisse.com), one of Canada's leading institutional fund managers. For more
information, visit ivanhoecambridge.com.
SOURCE: Ivanhoé Cambridge
For further information:
Mic Mac Mall