Avoid going under the knife, relief is here for varicose vein sufferers

Research shows natural botanicals improve circulation and promote venous health, experts advise

TORONTO, Oct. 9, 2013 /CNW/ - Active healing ingredients found in nature are effective in the treatment of early stage venous disease such as varicose veins, reports the Natural Actives Health and Wellness Advisory Board*, a panel of Canadian academics and health practitioners.

A report from the Advisory Board entitled Varicose Vein Research Review: Relevant research findings and advice to Canadians regarding natural treatment options, concludes that the current body of research suggests that treatment with natural botanical ingredients Hamamelis Virginianis (witch hazel), Aesculus Hippocastanum (horse chestnut) and Rutin, can contribute to strengthened veins, increased circulation and promoted venous health over time.

Harnessing the power of these and other healing natural botanicals, LivRelief™ Varicose Vein Cream is uniquely formulated to target the painful symptoms and unsightly complications associated with varicose veins - and it may help reduce the number of patients in Canada who seek treatment by going under the knife.

"We know that tannins and oils in witch hazel act as natural vasoconstrictors, aescin found in horse chestnut seed blocks leakage and strengthens capillary walls and rutin contains an antioxidant called quercetin that is effective in reducing inflammation," says pharmacist and certified menopause practitioner Carolyn Whiskin. Whiskin is a member of the Natural Actives Health and Wellness Advisory Board. "The research shows that all of these actives have demonstrated properties which can improve vein health, by strengthening the walls of veins, allowing for greater blood flow and therefore reducing the fluid leakage and blood pooling that causes varicose veins."

Until now, there have always been challenges in the stabilization of these compounds to ensure effective topical delivery to impacted varicose vein areas. But, LivRelief™ Varicose stands miles apart from any other products in its category due to its unique drug delivery system, delivra™.

"Our proprietary transdermal transport system actually mimics the skin's natural structure," says Dr. Joseph Gabriele, President and Chief Scientific Officer, Delivra Inc., makers of LivRelief™ products. "It allows the active healing ingredients within these natural botanicals to safely and effectively penetrate deep into the skin to directly target swollen, twisted and painful varicose veins within the body."

The delivra™ base in LivRelief™ Varicose is almost 700 per cent more effective in penetrating deep through the skin  - no other topical varicose cream in the world can provide such relief deep within the body.1 It also has an absorption rate that is six times stronger than competing topical base delivery systems.2

"Studies published in credible, international scientific journals indicate that botanical extracts can provide protective measures against venous disease," says dermatologist Dr. Sandra Skotnicki, Medical Director at The Bay Dermatology Centre and member of the Natural Actives Health and Wellness Advisory Board. "This is welcome news for Canadians who want to consider their options beyond compression stockings or prior to laser treatment or surgery.

The Natural Actives Health and Wellness Advisory Board reviewed and considered the body of evidence in this area.  Members developed research summaries and appropriate advice on how Canadians might incorporate key learnings into their health and wellness choices when it comes to improved venous health and varicose vein prevention and treatment.  The Board's report, Varicose Vein Research Review: Relevant research findings and advice to Canadians regarding natural treatment options, summarizes and presents its conclusions.

Summary of Conclusions and Advice to Canadians:

  • For many Canadians, twisted, discoloured and protruding varicose veins are unavoidable. While extremely unsightly, and often uncomfortable, varicose veins, or the less severe spider veins, are usually a cosmetic concern.  In some cases, where there are ulcers or swelling and itching or severe pain, a physician or other health professional should be consulted.

  • Lifestyle changes, such as increasing exercise and controlling weight, may have an impact for some sufferers.  Compressions stockings show effectiveness but are often not utilized, as they can be considered unattractive, uncomfortable and difficult to manage. Medical options, sometimes involving surgery, can be invasive and often prohibitively expensive.

  • A topical cream, such as LivRelief Varicose Vein Cream with delivra, brings key herbal ingredients into contact with impacted areas which can minimize the look of varicose and spider veins, while alleviating inflammation and pain. Prior to considering an invasive procedure for the treatment of varicose veins, a trial of a topical cream, such as LivRelief Varicose is suggested as a reasonable and safe option.

  • We live in a society where unavoidably long commutes by car, plane and train place unprecedented strain on our veins. We need to employ safe, natural and effective solutions that can be used to prevent and manage varicose veins at early stages before they become a problem. For many, the solution may be as easy as applying a topical cream, like LivRelief Varicose Vein Cream and wearing compression socks rated 15-20 mmHg.

The use of a natural topical powered by a highly efficacious transdermal delivery system, such as LivRelief™ Varicose can help reduce the risk of vascular disease, though it is one of several factors in preventing disease. People seeking to reduce their risk of vascular and other disease should always maintain a healthy body weight, enjoy regular physical activity, avoid smoking, and choose lower-fat food products.

LivRelief™ Varicose Vein Cream is now available in the analgesics section at select drugstores, health food stores and grocery stores across Canada.  The suggested retail price for a 50g bottle is $34.99.  The product can also be purchased directly at www.livrelief.com.

About Delivra Inc.
Headquartered in Burlington, Ontario, Canada, Delivra Inc. is comprised of a team of innovators who bring together a collective 125 years of medical and corporate experience. The goal of the company is to develop natural, safe and effective medications, using the revolutionary new delivery system, delivra™. Consumers requiring further information on the various LivRelief™ products or the results of clinical trials can visit www.livrelief.com.

*The Natural Health and Wellness Advisory Board is supported by an unconditional education grant from Delivra Inc., the makers of delivra™, LivRelief™ and LivSport™ in Canada.

1 Based on results of a clinical trial of Delivra™ conducted by Delivra Inc.

2 Based on results of a clinical trial of Delivra™ conducted by Delivra Inc.

SOURCE: Delivra Inc.

For further information:

Media requiring further information, product samples or photography please call:

Sharon Hayward / Greg Vallentin
DDB Public Relations
416-972-5844 / 416-963-4283
sharon.hayward@can.ddbpr.comgreg.vallentin@can.ddbpr.com

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