Agnitio Announces 'Rainmaker' Support for Windows 8 and Joins the Microsoft Health and Life Sciences Partner Network

NEW YORK, May 29, 2013 /CNW/ - It was announced today that Agnitio's highly anticipated 'Rainmaker' closed loop marketing (CLM) software suite will include full support for Windows 8. In addition, Agnitio has joined the Microsoft Health and Life Sciences Partner Network as CLM life sciences partner.

(Logo: http://photos.prnewswire.com/prnh/20120924/562917-a )

(Photo: http://photos.prnewswire.com/prnh/20130320/601933 )

Rainmaker, which will be introduced later this year, is an entirely new version of Agnitio's leading CLM software suite. The inclusion of Windows 8 support means that Agnitio's clients can now effortlessly use the same content across a full spectrum of devices. Rainmaker's support for Windows 8 will empower mobile, virtual healthcare teams to be productive anywhere and in the most secure manner possible. Windows 8 offers Agnitio customers a platform poised to change the way healthcare organizations connect with each other and patients, enabling a more integrated and patient-centric health system.

"We are excited about this partnership with Microsoft and the benefits it brings our customers," says Eyal Steinitz, COO at Agnitio. "Windows 8 support is something that our global life science clients have been requesting. We are delighted to make Rainmaker available on the Windows platform and also enter into such a close collaboration with Microsoft as one of their chosen life sciences partners. This promises many exciting innovations to come."

Agnitio's software platform builds on more than a decade of experience in the industry and was made available in an iPad version in 2010. The new Rainmaker suite takes CLM to the next level. In addition to cross-platform functionality with Windows 8, Rainmaker will provide many new features including the ability to easily scale activities from basic eDetailing to a full multi-channel CLM engagement.

Rainmaker also allows for true individualization of customer communications by fully integrating with companies' existing CRM and analytic systems.

"We are delighted that Agnitio is bringing its CLM system to Windows 8," said John Richards, senior director of Windows App Marketing at Microsoft Corp. "Agnitio's new Rainmaker suite will take advantage of key Windows 8 features, including touch optimization, to create an engaging experience around healthcare professional communications and offline functionality, which are vital for operating in a hospital environment."

Agnitio's Rainmaker suite is scheduled to launch for Windows 8 in October 2013.

About Agnitio

Agnitio helps life science companies generate effective relationships with medical professionals. The provider of the leading pull marketing software platform for the pharmaceutical and medical device industries, Agnitio's system is already implemented in more than 45 countries and 25 languages - and used by major pharmaceutical and medical device companies including: AMGEN, Allergan, Grünenthal, Roche, and Bayer.

http://www.agnitio.com

Products or service names mentioned herein are the trademarks of their respective owners.

SOURCE: Agnitio

For further information:

Katrine Bach / VP Marketing / +45-4030-5995 / kb@agnitio.com

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