NEW YORK AND STOCKHOLM, March 14, 2013 /CNW/ - Znaptag, the leading
technology company in in-image advertising has been nominated as one of
four rising stars within mobile advertising technology by DMR Partners.
Znaptag will showcase its solutions and compete for top honors during
Advertising Week Europe in London. The presentation will be held 4 pm
on the 18th of March in the David Lean Room at the BAFTA Members' Club.
(Photo: http://photos.prnewswire.com/prnh/20130314/601518 )
"We are delighted to have been recognized as one of the top four global
companies in our space," says Miki Momen, CEO and co-founder of
Znaptag. "The digital landscape is shifting quickly. Brands need to
find a better way of marketing themselves regardless of platform and
publishers are in need of new and better ways of monetizing their
inventory. This is evident through a strong surge in demand for image
driven technologies, solutions for life after flash and mobile handset
compatible solutions - fall back GIF's just aren't good enough. By
utilizing the new capabilities of HTML5 as well as a proprietary
encoder, we are able to create heavily compressed rich media ads that
work on all platforms, in all browsers and on all devices."
"At DMR Partners our goal is to curate global innovation by identifying
key channels and categories that are most important to agencies and
brands. Thus we are glad to have evaluated, and given the nomination
to, Znaptag - yet another innovative company coming out of Stockholm's
emerging startup scene, that has previously produced exciting
innovators such as Skype, Spotify and iZettle," says Gayle Meyers,
Founder of DMR Partners.
"Advertising week is the world's biggest advertising festival, one part
of our mission is to shine the innovation spotlights on the greatest
start-ups featuring founders of emerging technology companies, such as
Znaptag," says Lance Pillersdorf, VP of Marketing for Advertising Week.
DMR Partners is a New York based invitation-only digital media thought
leadership consortium. DMR membership consists of media leaders,
venture capitalists and global startup organizations that work together
to promote access to the latest innovation, continuous education and
mutually-beneficial knowledge sharing in digital media.
For further info contact Angel Mendoza, email@example.com or visit http://www.dmrpartners.com.
Advertising Week is the world's premier gathering of marketing and
communications leaders, with 15,000 of the world's best and brightest
minds attending. With a laser focus on key business drivers which shape
and influence the global industry Advertising Week is very much about
paving the way forward.
For further info contact Linda Valentine, firstname.lastname@example.org or visit http://www.advertisingweek.eu.
Znaptag AB, headquartered in Stockholm, Sweden, is an advertising
network for premium brands and premium publishers. We turn static
digital photos into vehicles for audience engagement, enhanced visitor
experience and contextual advertising. Our state of the art platform
enables marketers to easily launch rich media ad campaigns without
having to think twice, the look and feel will be the same regardless of
platform or device - the performance superior.
For further info contact Miki Momen, email@example.com or visit http://www.znaptag.com.
For further information:
Linda Valentine, firstname.lastname@example.org +442031762700; Miki Momen, email@example.com, +46723224053