Huge content experience is unmatched in coverage of one country
WASHINGTON, DC, Oct. 1, 2013 /CNW/ - With the launch of 50 Places of a Lifetime: Canada, National Geographic Travel brings together the best Canadian travel
writers with iconic National Geographic photographers. The result: a
breathtaking, destination-based, digital super mag unparalleled in its
comprehensive coverage of any country.
The world's first digital super mag showcases all-new content from every
Canadian province and territory and launches October 1 on Nationalgeographic.com/canada50. Additional content rolls out the entire month of October.
"This is a celebration of all that is Canada," said Keith Bellows,
editor-in-chief of National Geographic Traveler and a native Canadian. "For anyone planning a trip to Canada, this
massive content is a must read."
Aside from spectacular photography and intriguing stories, the super
mag's content includes practical travel information on when to go,
where to stay, how to get around, what to eat or drink, what to buy,
and what to read or watch before you go. There are also helpful links
as well as a fun fact about each destination.
"Canada is a place for exploring, and we are thrilled to share some of
the most immersive travel experiences that our country offers," said
Greg Klassen, Senior Vice-President Marketing Strategy and
Communications, Canadian Tourism Commission. "We are so pleased to align ourselves with the great National Geographic
brand. This innovative initiative will inspire the world to visit
The scope of the coverage features an impressive mix of well-known and
soon-to-be discovered experiences and destinations.
The super mag will include four galleries of 25 original photos in the
following categories with links back to destination articles: Canada's
Cities, Coastal & Countryside Canada, Landscapes of Canada, and Animals
Fun and informative features will be rolled out throughout October as
part of the digital experience. One will be "Favorite Place"
submissions by readers. Site visitors will be encouraged to nominate
their favorite Canadian location on a form titled "Name Your Own Canada Place of a Lifetime.".
Images can be found on the ftp site:
user name: press password: press
Image with caption: "Auyuittuq and Sirmilik National Parks - A pristine iceberg stands out starkly against Nunavut's blue skies. (Photo Credit: John E. Marriott, Corbis) (CNW Group/National Geographic Society)". Image available at: http://photos.newswire.ca/images/download/20131001_C6077_PHOTO_EN_31573.jpg
SOURCE: National Geographic Society
For further information:
Canadian Tourism Commission
Looking for video or images of the 50 Places of a Lifetime: Canada? Visit the Brand Canada Library for 5,000-plus free-to-use and rights-ready resources.