Bell Mobility assists LG Electronics in LG 150 mobile phone recall

    LG voluntary recall includes approximately 45,000 LG 150 phones in use by
                            Bell Mobility clients

         Bell Mobility will replace LG 150s at no cost to its clients
                               until March 31

    MISSISSAUGA, ON, Jan. 27 /CNW Telbec/ - Bell Mobility today announced
that it is supporting LG Electronics Canada Inc. in its voluntary recall of
approximately 45,000 LG 150 phones in use by Bell Mobility clients with a
no-charge phone replacement program.
    LG was notified by one of the independent bodies responsible for the
certification of mobile phones that the LG 150 mobile phone is no longer
certified as meeting the Radio Standards Specifications 102 (RSS 102), Radio
Frequency Exposure Compliance of Radiocommunication Apparatus. Consequently,
LG has decided to implement a voluntary recall of the LG 150 phone in Canada.
The LG 150 was sold in Canada by Bell Mobility, Virgin Mobile, MTS Allstream,
SaskTel, Aliant Mobility, KMTS, NorthernTel, Sogetel, Télébec and TBayTel.
    Health Canada is of the opinion, based on the review of test results and
its assessment of current science, that the past and current use of the LG 150
should not pose immediate or long-term health concerns.
    "We are supporting LG in the implementation of its LG 150 recall
program," said Wade Oosterman, President of Bell Mobility. "Effective today,
our clients who own the LG 150 can take advantage of the straightforward and
no-cost phone replacement program we've put in place."
    No other LG phones and no other phones supplied to Bell Mobility by any
other manufacturers are affected by this recall.
    Bell Mobility clients with LG 150 phones can return them to a Bell Store
from today until March 31, 2009 and receive an LG replacement phone at no cost
in accordance with the terms of LG's recall program. They can also call
1-866-282-6077 or visit bell.ca/lg150recall for additional information and the
location of Bell Stores.
    The LG 150 sold by Bell Mobility is a compact black flip-phone that can
be identified by removing the battery on the back of the phone and reading the
label underneath. It reads: "MODEL NO / MODELE: LG 150". Pictures of the phone
are also available at bell.ca/lg150recall.

    About Bell

    Bell is Canada's largest communications company, providing consumers with
solutions to all their communications needs, including telephone services,
wireless communications, high-speed Internet, digital television and voice
over IP. Bell also offers integrated information and communications technology
(ICT) services to businesses and governments, and is the Virtual Chief
Information Officer (VCIO) to small and medium businesses (SMBs). Bell is
proud to be a Premier National Partner and the exclusive Telecommunications
Partner to the Vancouver 2010 Olympic and Paralympic Winter Games. Bell is
wholly owned by BCE Inc. For information on Bell's products and services,
please visit www.bell.ca. For corporate information on BCE, please visit
www.bce.ca.

    /NOTE TO PHOTO EDITORS: A photo accompanying this release is available on
    the CNW Photo Network and archived at http://photos.newswire.ca.
    Additional archived images are also available on the CNW Photo Archive
    website at http://photos.newswire.ca. Images are free to accredited
    members of the media/

For further information: For media inquiries, please contact: Julie
Smithers, Bell Media Relations, (416) 528-9409, 1-888-482-0809,
julie.smithers@bell.ca; For investor inquiries, please contact: Thane
Fotopoulos, BCE Investor Relations, (514) 870-4619, thane.fotopoulos@bell.ca